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Jaguar Land Rover cutting production in face of falling demand

LONDON — Jaguar Land Rover will reduce or stop production on certain days at two of its British factories over the next few weeks as Britain's biggest carmaker pursues cost-cutting measures in response to falling demand. JLR posted a 2.3% drop in retail sales in the three months to the end of December and has targeted billions of pounds worth of savings to tackle falling diesel demand in Europe and a tough sales environment in China. The firm will halt production on selected days over a four-week period from late February at its Castle Bromwich factory in central England and stop production on some half or full days at its nearby Solihull facility until the end of March. "The external environment remains challenging for our industry and the company is taking decisive actions to achieve the necessary operational efficiencies to safeguard long-term success," the company said in a statement. "We have confirmed that Solihull and Castle Bromwich will make some minor changes to their production schedules to reflect fluctuating demand globally, whilst still meeting customer needs." The move is not connected to coronavirus, a spokeswoman said, which prompted Fiat Chrysler to warn on Thursday that a European plant could shut down within two to four weeks if Chinese parts suppliers cannot get back to work. Related Video:

Jaguar F-Type Rally Car First Ride | This cat likes gravel

SOUTH WALES, U.K. — The invitation is last-minute and somewhat vague. The location, an off-road test area in South Wales known as Walter's Arena, sounds more Land Rover than Jaguar. It's also in five hours, and only a passenger seat tease is on offer. But a Jaguar rally car? Color me curious. First impressions don't disappoint. Basking at the entrance is NUB 120, so-named after its license plate and considered the most famous Jaguar XK120 of all. Built in 1950, it took three consecutive overall wins on the insanely arduous Alpine Rally. Driven by Jaguar dealer (and Olympic skier) Ian Appleyard and navigated by his wife Pat Lyons, daughter of Jaguar founder Sir William Lyons, this car helped demonstrate the power and durability of the legendary XK engine in the toughest possible test. Carrying its original paint and a few battle scars, I could stop right here. But its presence is simply justification for what's lurking a little deeper in the forest. That being an F-Type rally car. Which is exactly as wild as it sounds. Based on a regular 2.0-liter F-Type Convertible, the project riffs on Jaguar's little-known rally heritage and pending MY20 updates to the F-Type range. The 16-inch rally wheels, gravel tires, custom fabricated roll cage and hood-mounted spots are not adornments destined for any production F-Type. That said, it's clearly been built to do more than sit on an auto show plinth. This initially seems like the sort of thing that'd be an after-hours project by Jaguar Land Rover's Special Vehicle Operations department, the same guys who cooked up the Project 7 F-Type and XE SV Project 8 sedan. But there's something about the Below Zero Ice Driving branding on the support truck that rings a bell. SVO supplied the graphics and items like the F-Type GT4 carbon fiber door cards, but it turns out the actual build was outsourced to a specialist outfit. Their expertise is turning sports cars into rally machines, this following the FIA's ongoing efforts to revive the sport's sideways, rear-wheel drive traditions. See the Toyota GT86 CS-R3 and initiatives like the R-GT Cup, the latter popular with privateers in converted 911 GT3s and inspiring Porsche's recent toe-in-the-water Cayman GT4 Clubsport rally car. Then it clicks — the crew are from Tuthill Porsche, a celebrated restoration and race shop between London and Birmingham with a huge presence in historic competition. They also have a sideline running Swedish ice driving experiences in old Porsches.

Jaguar Heritage Driving Experience throws you the keys to the museum

As automotive journalists, we get to drive a lot of really cool, high-performance vehicles. It really is the single best thing about this job. However, our access to vehicles is generally limited to the newest offerings on the market. That means, much like the general public, we don't really get access to vintage iron.
Jaguar is trying to rectify that issue for journalist and enthusiast alike, with a new program called the Heritage Driving Experience. It allows British enthusiasts to pop into the brand's Warwickshire testing site, drop anywhere from 100 to 300 pounds ($160 to $480) and go for a spin in some of the brand's most legendary offerings. That includes the more typical classics, like the Mark 2 saloon and the E-Type sports car, but you can also pay for access to stunners like the XK150, XKSS and the race-spec D-Type. In addition to the classics, most of the tests include time in their modern successors. So an hour with the Mark II can be split with time in an XFR-S, while the E-Type is complemented by its spiritual successor, the F-Type.
Most of the events are limited to 30 or 60-minute sessions, although the brand does offer a half-day and full-day event. The former, the Jaguar Le Mans Experience, includes time in the C-Type, D-Type, XKSS and F-Type R. The full-day Grace and Pace Pack, meanwhile, gives you access to nine vehicles, covering a huge gamut. That means time in the C-, D- and E-Type, XK150, Mark II, XKR-S GT and F-Type R, among others. Not surprisingly, prices aren't listed for the half- and full-day pack. Much like Jag's finest cars, if you have to ask, you probably can't afford them.