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Why Jaguar Land Rover's Havn ride-hailing service sounds nicer than Uber or Lyft

Havn is a new app-based ride-hailing service that has launched in London, and promises a more upscale experience than Uber, Lyft, or the city's characteristic black cabs. Havn is backed financially by Jaguar Land Rover, and it exclusively uses Jaguar I-Pace electric SUVs, which are definitely a step up from the Camrys and Accords that seem so popular over here. Havn calls itself a chauffeur service, but it functions similarly to an app-based ride-hailing service. One difference is that you need to request a ride at least 30 minutes in advance. When scheduling a ride, customers are able to specify a music playlist, cabin temperature, and — most compelling of all — your preferred level of "chauffeur interaction." Those chauffeurs, interestingly, are all full-time employees, not gig workers. Havn pricing is based on time plus distance, with a 20 GBP (~$25) minimum charge. Hourly rates also are available, while airport runs have a fixed pricing schedule. Heathrow airport to central London is 74 GBP (~$95), for instance, and Gatwick to West London is 108 GBP (~$140). Airport pickups include an hour of wait time, while other scheduled pickups include 30 minutes waiting at no extra charge. It will be interesting to see whether this service succeeds in London, and whether it makes the leap to our side of the Atlantic. Whether it's Havn or some other startup, a trend toward a better ride-hailing experience, both for passengers and for drivers, would be a positive for an industry that has suffered its share of negatives even while quickly becoming part of the fabric of the modern transportation system. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.    

Jaguar considers BMW X1 fighter

It's no secret that the sub-compact crossover is the next big thing in the auto industry. From the Mazda CX-3, Honda HR-V, and Jeep Renegade to the Mercedes-Benz GLA, Audi Q3, and BMW X1, automakers the world over are pushing hard to get a piece of this brand-new pie. Autocar is reporting that Jaguar could soon join the ranks of them. While the manufacturer is hard at work on the new F-Pace, this new CUV would slot in below and could even be priced under the new entry level XE sedan. "A family [of CUVs] is not confirmed but we are investigating it," Steven de Ploey, Jaguar's brand director, told Autocar. "If we want to grow, a compact model is the obvious opportunity. The arguments about this are twofold. It has to be a Jaguar in design and performance, and it would be a challenge to do this. The second is the business, both in terms of scale and competition." While the brand may be toying around with the idea of a compact CUV, de Ploey points out that there are a number of issues preventing a vehicle below the F-Pace. "You'd not just be competing with premium brands but high-end mainstream manufacturers, too. There are lots of other things we have to do before this, but we have opportunities and permission to play there," de Ploey said. "There is also a cost challenge. We'd need a different architecture. What we have is scalable, but that low? You'd really have to investigate taking it down. You need to tick the box with the business case." Related Video:

Our love of SUVs is killing people in the streets

Americans are fond of supersized fast-food meals and colossal convenience-store fountain drinks, even though they're clearly bad for our health and U.S. adults keep getting fatter. We also like large vehicles, and our love affair with SUVs is killing people in the streets. According to a recent investigation by the Detroit Free Press/USA Today, the increase in SUV sales over the past several years coincides with a sharp rise in pedestrian deaths in the U.S. — up 46 percent since 2009, with nearly 6,000 people killed in 2016 alone. With SUV sales surpassing sedans in 2014 and pickups and SUVs currently accounting for 60 percent of new vehicle sales, it's no wonder Ford announced in April plans to cease U.S. sales of almost all passenger cars. And this followed Fiat Chrysler's move to virtually an all-truck, -SUV and -crossover lineup. While the Freep/USA Today investigation found that the simultaneous surge in SUV sales and pedestrian deaths comes down to vehicle size, it also points to a lack of action on the part of the National Highway Traffic Safety Administration (NHTSA), even though it knew of the dangers SUVs pose to pedestrians. Also blamed are automakers dragging their feet on implementing active safety features. Using federal accident data, the Insurance Institute for Highway Safety (IIHS) determined that there was an 81 percent increase in single-vehicle pedestrian fatalities involving SUVs between 2009 and 2016. Freep/USA Today's analysis of the same data by counting vehicles that struck and killed pedestrians instead of the number of people killed showed a 69 percent increase in SUV involvement. As far back as 2001, researchers at Rowan University forecasted a rise in pedestrian deaths as Americans began switching to SUVs. "In the United States, passenger vehicles are shifting from a fleet populated primarily by cars to a fleet dominated by light trucks and vans," the researchers wrote, with light trucks comprising SUVs.