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Auto blog
Jaguar demanding customer data from reluctant dealers
Tue, 25 Feb 2014
Nearly every major business is collecting consumer data these days, and keeping that data secure has come to the forefront of many customer's minds. Jaguar Land Rover North America's decision to begin requesting more customer info from its dealer network appears unfortunately timed, however. If it had come a few years ago, it might have been ignored, but in today's climate of heightened awareness, a few dealers are pushing back. To put the showrooms in an even tougher position, JLR NA is threatening to deny quarterly incentives if they do not turn over the customer data, according to Automotive News.
JLR NA instated the nationwide plan, which it calls Single View CRM, on February 7, but according to Stuart Schorr, Jaguar Land Rover North America Vice President of Communications, the automaker has been negotiating with its dealers to institute the new program for over a year. Schorr tells Autoblog that no financial information is being shared, noting that such data is limited to customer details, including things like what vehicles they own and whether they have any pending service. The initiative is meant to "improve customers' and owners' engagement with the brand," he said. Also, the company is not accessing dealer data itself; instead showrooms are asked to enter the info into JLR's database.
Junkyard Gem: 1990 Jaguar XJ-S Convertible
Sun, Aug 12 2018The Jaguar XJ-S sold for big money, cost big money to keep running, and depreciated hard once its edges got a bit rough. You'll still find examples of the XJ-S in the big American self-service yards nowadays, but this '90 is the first convertible I have found in many years. 4,715 1990 XJ-Ss were sold in the United States; I haven't been able to find a reliable figure for the number of convertibles, but it must have been small. That makes today's Junkyard Gem a real rarity— not as hard to find as a Ford Tempo All-Wheel-Drive, of course, but still a prize. Jaguar kept the 5.3-liter V12 in production from 1971 through 1992, and when it was running properly — which wasn't as often as XJ-S owners wished— it couldn't be beaten for smoothness. By 1990, Jaguar had switched from fuel injection by The Prince of Darkness to a system made by Magneti Marelli. This one is quite rough, and it shows signs of having been parked outdoors with the top down for a few years. Since you can buy nice examples for well under ten grand, restoring this one would have been a money-losing proposition. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Some of you may remember a cameo by a similar XJ-S convertible in the film The Big Lebowski. In it, Bunny Lebowski reveals that none of her toes have been cut off by kidnappers; some suspension of disbelief is required here, because Americans couldn't buy the '90 XJ-S with a manual transmission. Maybe it's a gray-market six-cylinder car. The price tag on a new 1990 XJ-S convertible was a stunning $57,000, which comes to about $113,000 in inflation-adjusted 2018 dollars. Still, BMW shoppers had to pay $70,000 for a new 750iL that year, and that V12-powered machine didn't even have a convertible top. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Here is V12 power wrapped in soft leather. Related Video: Featured Gallery Junked 1990 Jaguar XJ-S Convertible View 22 Photos Auto News Jaguar Automotive History
Jaguar releases Desire short film starring F-Type and Damian Lewis
Wed, 24 Apr 2013After stoking the hype with a theatrical-style trailer, Jaguar has finally released the full-length version of its mini-movie, Desire, to help kick off the new 2014 Jaguar F-Type. Starring Homeland actor Damian Lewis across from the lovely Shannyn Sossamon, the film has been turned loose on YouTube after an initial debut at the Sundance London film and music festival.
Shot in Chile's rather breathtaking Atacama Desert, Desire is described by the producers as being "A story of betrayal, retribution, passion and greed." Lewis plays the lead role of Clark, a high-end car delivery guy (great work if you can get it), who runs into an unexpected, sexy mystery when shuttling the lovely F-Type to the middle of nowhere. Who could have guessed?
We won't spoil any of the not-exactly-serious 13-minute plot for you; scroll down below to see for yourself if the theatrical pomp and circumstance is worthy of Jag's newest roadster.