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2018 Jaguar E-Pace launches with a barrel roll

After months of testing – some of which we caught in spy photos – and a little teasing, Jaguar has officially entered the compact crossover space with the launch of the 2018 E-Pace. And it was a fairly grand entry, too. Instead of the usual move of driving the car onto the stage or pulling off the sheet, Jaguar did a barrel roll in the E-Pace to hail its coming. Yes, Jaguar did a 270-degree corkscrew jump with the E-Pace, launching it 50 feet through the air to earn it a Guinness World Record for the "Furthest Barrel Roll in a Production Vehicle." It's similar to the stunt the automaker pulled for the launch of the F-Pace, which entered the world with a record-setting loop. The Jaguar E-Pace is smaller than the F-Pace, and seats five. It's available with a pair of 2.0-liter turbocharged inline-four gasoline engines mated to a nine-speed automatic transmission. The base motor makes 246 horsepower and 269 pound-feet of torque, and puts that power to the ground via a standard all-wheel-drive system. The R-Dynamic version ups the output figures to 296 horsepower and 295 pound-feet, comes with a pair of paddle shifters, and gets the Active Driveline AWD system. Both drivelines can transfer almost all the torque to either the front or rear axles, depending on the driving situation, but the Advanced Driveline can disengage AWD, sending power to just the front axle to save fuel, and does more to keep the car stable in dynamic driving. The E-Pace also offers an optional Configurable Dynamics package that allows the driver to select Normal or Dynamic modes, which affect throttle, transmission, and steering response. The optional Adaptive Dynamics system provides variable suspension damping based on the driving mode. Drivers can select driving modes through the E-Pace's JaguarDrive control, choosing from Normal, Dynamic, Eco, as well as a Rain, Ice and Snow mode for low-grip conditions. Inside the car, the E-Pace is equipped with a 10-inch touchscreen infotainment system that has a customizable home screen. Two premium Meridian audio systems and a head-up display are available. All models have a feature that allows the owner to check on the vehicle remotely. The E-Pace also offers 4G Wi-Fi, and a connected navigation system that offers real time traffic and parking information. The E-Pace starts at $39,595. The R-Dynamic version begins at $48,245. Jaguar will also offer a limited E-Pace First Edition at a price of $54,545.

Jaguar XE promises to net 'over 75 mpg,' just not for us [w/video]

With around a month away from its world debut on September 8, Jaguar continues to issue a constant drip of updates about its upcoming XE compact luxury sedan that's aiming to take on the BMW 3 Series and Audi A4. Where the company's last bit of info focused on the car's suspension setup, this time Jag's putting the spotlight on the new model's modular platform and making some big promises about it, too. How big? Try over 75 miles per gallon big.
That's the headline figure that Jaguar is claiming for its new sedan, but it's keeping mum on just what powertrain will realize that figure. Furthermore, that result is on the European test cycle, which is more lenient than America's EPA testing regime. In any case, when the XE hits the road, Jag says it will be the most efficient vehicle from the company, ever.
That's thanks in no small part to the aluminum-intensive monocoque chassis underpinning the sedan. It's constructed from a new grade of the lightweight metal called RC 5754 that uses a high portion of recycled material. "The Jaguar XE body uses over 75-percent aluminum content, which far exceeds any other car in its class. This gives us a body structure with unrivaled low weight: it's light but also immensely strong with extremely high levels of torsional stiffness," said Dr. Mark White, Jaguar Chief Technical Specialist; Body Complete.

Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.