2003 Jaguar S-type R Sedan 4-door 4.2l on 2040-cars

Auto blog

Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.

Cat Scratch Fever: Jaguar's turnaround looks toward the US

It is ironic that a British car company, steeped in the European sports-car tradition and now owned by an Indian industrial conglomerate, will ambitiously be seeking to attract customers in the United States with, of all things, a truck. But there it is: Jaguar's beefy F-Pace crossover, the first SUV in the company's 80-year history, hit the ground last month at the Frankfurt motor show. The F-Pace – along with the new XE sedan designed to take on the BMW 3 Series and Audi A4 both in Europe and on these shores – is spearheading the brand's hoped-for turnaround on this side of the Pond. In the States, Jaguar is still a big player for Tata Motors of India, which bought Jaguar Land Rover from Ford for $2.3 billion after months of back-and-forth negotiations in 2008. It seemed like an incredibly brassy move at the time, when the economy worldwide was reeling and Britain's automotive industry was on its heels. And while the Jaguar brand name has a grand historical resonance, in the first nine months of 2015 it moved just over 11,000 cars in the US, down five percent for the same period the previous year. But if Porsche can capitalize on SUV sales, so can Jaguar. The tea leaves are promising come next spring, when both new premium luxury models arrive in the US. The F-Pace will have a starting price of about $43,000; the sedan range starts at a competitive $35,000. View 25 Photos Architecturally, both models are similar, with a modular aluminum chassis, and, for the F-Pace, a range of gasoline and diesel engines for Europe as well as rear- or all-wheel drive. For the American market, the model-year 2017 crossover will launch with a 380-horsepower gasoline V6 mated to an eight-speed transmission and all-wheel drive. Later in 2016, a 180-hp four-cylinder Ingenium diesel is expected to be added to the lineup. Both models are currently built in the UK, although if demand increases, Jaguar is likely to shift some production to Brazil, China, or Eastern Europe. I wanted a Jaguar that was designed as a crossover, not the other way round. For Jaguar design director Ian Callum, who showed up at the SUV's formal debut in Frankfurt, skepticism – did we mention that Jaguar was a sports-car company? – turned to enthusiasm as his team worked to develop some "drama" in the SUV's shape. "I wanted a Jaguar that was designed as a crossover, not the other way round," he said.

2016 Jaguar XF to hit 60 mph in 5 seconds, lead with cutting-edge infotainment

Since the second-gen XF's unveiling last week in an epic publicity stunt over London's Canary Wharf, the details on the new four-door have been rather scarce. That changes now, with the Jaguar revealing just about everything we could hope to know... aside from the price and fuel economy. As we covered in our original post, Jaguar has trimmed the weight for both rear- and all-wheel-drive variants by 132 pounds and 265 lbs, respectively. That means that, regardless of engine output, the two-wheel-drive model tips the scales at just 3,770 lbs, while the AWD XF slips in at 3,880. This was mainly done by way of aluminum construction – the 13th element constitutes 75 percent of the XF's structure – although ultra-high-strength steel also plays a role. Jag claims these elements not only reduce weight – which is almost perfectly distributed, with a "near" fifty-fifty ratio – but increases torsional rigidity by 28 percent. The new XF should be just as agile as the brand's namesake, thanks not only to the reduced weight and stiffer structure, but also to a new chain-driven all-wheel-drive system that's both lighter and more efficient than a traditional version. Impressive though that may be, the brand's Intelligent Driveline Dynamics system is the standout here. IDD manages the torque split, diverting power to the rear axle until it predicts, through factors like yaw rate, steering angle and lateral acceleration, when torque should be shifted to the front wheels. Moreover, the AWD system features Adaptive Surface Response, which takes the place of the old XF's winter driving mode. It monitors road conditions, modifying the behavior of the sedan's systems as needed. The second-gen sedan comes to the US in 340-horsepower and 380-hp variants – torque remains fixed at 332 pound-feet – courtesy of Jaguar Land Rover's familiar 3.0-liter, supercharged V6. The new XF's straight-line performance should be just as entertaining as it sounds, too. The rear-drive, 340-hp XF will hit 60 in 5.2 seconds, while the rest of the range can get there in 5.0. That marks a significant reduction compared to the first-gen V6 models, which used their 340 hp to sprint to 60 in a more leisurely 5.7 to 6.1 seconds. Regardless of output, the rear-drive XF will outrun both the BMW 535i and Mercedes-Benz E350 (we're still waiting on performance figures for the 329-hp E400, so Jag's RWD dominance may not last), which take 5.5 seconds and 6.5 seconds, respectively.