1972 Jaguar E-type, V12, 2+2, Automatic on 2040-cars

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The Jaguar XKSS, famed ride of King of Cool, is new again

You might remember earlier this year, when we told you Jaguar had confirmed that it would follow up the limited-run of continuation E-Types – completely new, built from scratch classics – with a new run of the impossibly cool XKSS. Those folks in Coventry weren't pulling our leg, because we're here in LA and the brand new XKSS is here, too. Actually, they're 60 years late. If you remember the story we told you when Jaguar said it'd be building these things, there were originally to be 25 cars in total. 16 were built, and the other nine were destroyed in a fire at the Browns Lane factory. Thus, nine original XKSS cars have been missing, and the nine XKSSs that Jaguar will build for a cool GBP1 million each will round out the initial production run. If you're not familiar with the XKSS, here's a little background. Jaguar won Le Mans three times in a row in a factory racer known as the D-Type. After withdrawing factory support in 1956, some privateers continued on with the car, but Jaguar didn't. That left several D-Types sitting about Browns Lane in various degrees of completion. Sir William Lyons had them converted to road spec, which involved adding such niceties as a windshield and passenger door, but otherwise they were not far removed from the Le Man-winning cars they were based on. That meant that they were, to put it mildly, a lot of car for the street. The kind of person an XKSS appealed to was stylish and adventurous, and someone who craved speed. Someone like Steve McQueen, perhaps. His old XKSS is sitting in the Petersen Museum in LA, which not-coincidentally is where Jaguar assembled us to see the wraps pulled off the new one. The "new" XKSSs are generally faithful to the original design, with the bodies hand-formed off bucks that were themselves created off an original XKSS. The body is made out of exotic magnesium, an extremely lightweight metal which is often misunderstood to be extremely flammable. It is, but much more so when it's in little pieces, like shavings; formed into a car body, it's not quite the incendiary device you might think it'd be. Even the processes to form the chassis is the same, such as the bronze welding technique used to bond its tubing. A few concessions to modern safety are fitted, however. There's a fuel cell, partly due to the additional safety it provides but also to better resist the harrowing effects of modern ethanol blend fuel.

Jaguar's first-ever Super Bowl ad to feature F-Type Coupe

Patrons of this year's Los Angeles Auto Show will be able to get their first glimpse at the new Jaguar F-Type Coupe, but the new hardtop sports car will be shown off to an even greater audience in early February. No, we aren't talking about the Chicago Auto Show - we're referring to the Super Bowl. Jaguar will debut its first-ever Super Bowl ad during the second half of the big game on February 2, 2014, and the sleek new F-Type Coupe will be the star.
According to Jaguar, the ad campaign will pose the question, "Have you ever noticed how in Hollywood movies, all the villains are played by Brits?" And for all you social media mavens out there, Jaguar will launch a specific hashtag to go with this marketing: #GoodToBeBad.
British director Tom Hooper is responsible for the ad, which is being filmed in London. Americans will get their first glimpse at the campaign this weekend in the first spot, called Disruptor, but the big F-Type Coupe spot will not air until Super Bowl XLVIII in February.

Jaguar Land Rover will electrify all new models after 2020 — and maybe some old ones

Just as Volvo did earlier this year, Jaguar and Land Rover announced a date after which all new models introduced will be electrified. That date is 2020, a year after Volvo, and JLR's definition of electrification is very similar to Volvo's, including full electrics, plug-in hybrids, and mild hybrids. Whether the British automaker's mild hybrids will be something like the 48-volt start-stop function on the Audi A8 or a more conventional hybrid has yet to be announced. Regardless, internal combustion engines won't disappear from the Jaguar and Land Rover lineups yet, and there's still a couple of years before the start date for the companies to sneak in a fully gasoline or diesel model if they wish. And on the flip side, there's nothing stopping the companies from releasing EVs or hybrids before the start date, which is exactly what Jaguar is doing with the I-Pace. Jaguar reiterated that the electric crossover will go on sale in 2018. View 11 Photos Jaguar specifically isn't just looking at electrifying future cars, but also possibly classic cars. Jaguar Land Rover Classic revealed its fully electric E-Type concept. The vintage car department took a first-generation model and created a battery pack and electric powertrain that could fit in the car, leaving as much original as possible, including the way it drives. The battery pack and motor are mounted up front, with power sent to the rear, and they weigh roughly the same and fill roughly the same space as the old straight-six engine. This keeps weight distribution the same, makes packaging easy, and should keep the driving experience roughly the same as the old car — though the electrified version is faster. Jaguar claims a 0-62 mph time of 5.5 seconds, which is about a second quicker than the gas-powered model. It also has a range of 170 miles and a charging time of around 6 to 7 hours. Other changes include an updated interior with touchscreen infotainment, carbon fiber dash, and LCD instruments. Jaguar said this electric conversion is just a concept right now, which could be just as well. We're not sure many E-Type owners would line up to replace their old six- and 12-cylinder engines. After all, part of the appeal of those cars is the sound of the engine, and stirring a manual gearbox.