Isuzu Rodeo 1998 Ls Sport Utility 4-door 3.2l on 2040-cars

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Come see all the cool cars in Geneva that we don't get in America

The Geneva Motor Show is usually the highlight of auto show season. There are always a ton of interesting debuts. This year alone, we saw new models from McLaren, Ferrari, Porsche, Mercedes-AMG and more. That doesn't count the ridiculous and tasteless stuff that comes out of Brabus or Mansory. Personally, one of the biggest reasons I enjoy going is to see all the cool stuff that we won't get in America. Watch the video for a brief walkaround of the show floor. Even the city streets offer unusual sights for Americans. Geneva is so close to France that there are Citroens, Peugeots and Renaults everywhere. Then there are cars like the Volkswagen Polo and Up! or a multitude of wagon variants of cars like the Mercedes-Benz C-Class and Audi A4 and A6. Even the exotics come out in droves. There was a Porsche 911 Reimagined by Singer parked along a side street. There were two Lamborghini Aventadors parked outside our hotel. Just Geneva things. Design/Style Geneva Motor Show Isuzu Suzuki Citroen Peugeot Renault SEAT Skoda Truck Coupe Hatchback Wagon Performance Videos renault megane renault clio peugeot 508

Junkyard Gem: 1984 Isuzu P'up

General Motors, wishing to sell a small pickup to compete with the likes of the Toyota Hilux and Nissan 521, began importing the Isuzu Faster for the 1972 model year, equipping it with Chevrolet LUV badges. Ford brought over the Mazda Proceed as the Courier the same year, while Chrysler turned to Mitsubishi to provide the Plymouth Arrow Truck and Dodge Ram 50 a bit later on. Once GM introduced the all-Detroit S-10 for the 1982 model year, however, the LUV's reign ended. Fortunately for fans of the Light Utility Vehicle, Isuzu began selling these trucks under its own badging here in 1981. This truck was called the P'up, and sales continued through 1987. Here's one of those P'ups, found in a Denver boneyard last month. This truck has the long-bed option. The purple paint and black stripes appear to be non-factory items, as the engine-compartment paint is silver. Under the hood, we see the 1.9-liter G200Z engine, as used in the Impulse and early Trooper. It had 86 horsepower on tap, which made this truck quite a bit zippier than the version with the 58-horse diesel (several decades back, I had a job that involved driving a diesel P'up and I can state from experience that the oil-burning P'up was an agonizingly slow machine). Still, this truck must have been on the poky side, what with its (optional) three-speed automatic transmission. What's this— air conditioning in a compact pickup? That was still something of a blasphemous idea in the middle 1980s. Someone installed a functional cold-air induction system involving an aftermarket air cleaner protruding from the hood, above the carburetor. Let's hope there was a filter element in here, because it doesn't do a carb any good to suck in bugs and dirt (not to mention filling with water while parked outdoors during rainstorms). This is by far the most common sticker found on vehicles in Denver-area wrecking yards. The Incredibles Empire appears to get mightier with each passing day, though I see plenty of stickers from other cannabis-related businesses in these yards. Fox Street Wellness is still around, though under a new name. What better vehicle for picking up a bag of Girl Scout Cookies weed ("best reserved for experienced cannabis consumers") than a purple P'up with hood-mounted air cleaner? Today, the Purple P'up's final parking spot is just a few miles to the north of this dispensary.

Junkyard Gem: 1986 Isuzu I-Mark Hatchback

Thanks to the long global reach of The General's tentacles, Americans looking for economy cars at GM dealerships during the middle 1980s could buy Suzukis (the Chevrolet Sprint), Opels (the Chevrolet Chevette), Daewoos (the Pontiac LeMans), and Isuzus (the Chevrolet Spectrum). Just as Mitsubishi sold Mirages in the United States while Chrysler continued to sell the Mirage's Colt sibling, Isuzu moved in with the new front-wheel-drive I-Mark to compete with its Spectrum twin. These cars weren't big sellers and they didn't last very long on the road, but I managed to find this '86 in a Denver, Colorado, self-service wrecking yard. The I-Mark was known as the Gemini in its Japanese homeland and in Europe; the front-wheel-drive second-generation Gemini debuted in 1985. This one didn't make it to 150,000 miles, unlike most of its Honda, Toyota, and Nissan competitors, but it was pretty cheap when new. The hatchback listed at $7,149 in 1986, dismayingly more than the stripped-down '86 Civic 1.3 hatchback ($5,479) but closer to the similarly equipped Civic DX hatchback ($6,699). If you were really brave that year, you could have purchased a new Hyundai Excel for a mere $4,995. This is the base engine, a 1.5-liter four rated at 70 horsepower. Believe it or not, an I-Mark Turbo was available a year later, and it boasted 110 horses. My favorite thing about 1980s Isuzus is the way the HVAC controls are labeled. You can choose between "wind in your long, feathered hair" and "wind on your high-heeled disco boots" settings here. This car is in very nice shape for a dated econo-commuter from a long-departed brand, considering that it survived for a good 20 years while being worth approximately scrap value. For the very strong owners of decade-old Chevy Vegas, the Isuzu I-Mark seemed like a wise choice. Some of the first appearances of the soon-to-be-legendary Joe Isuzu were in I-Mark ads. Priced at only $9!