1996 Isuzu Rodeo 4 Wheel Drive Green, Includes Nice Set Of Studded Tires on 2040-cars

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Junkyard Gem: 1986 Isuzu I-Mark Hatchback

Thanks to the long global reach of The General's tentacles, Americans looking for economy cars at GM dealerships during the middle 1980s could buy Suzukis (the Chevrolet Sprint), Opels (the Chevrolet Chevette), Daewoos (the Pontiac LeMans), and Isuzus (the Chevrolet Spectrum). Just as Mitsubishi sold Mirages in the United States while Chrysler continued to sell the Mirage's Colt sibling, Isuzu moved in with the new front-wheel-drive I-Mark to compete with its Spectrum twin. These cars weren't big sellers and they didn't last very long on the road, but I managed to find this '86 in a Denver, Colorado, self-service wrecking yard. The I-Mark was known as the Gemini in its Japanese homeland and in Europe; the front-wheel-drive second-generation Gemini debuted in 1985. This one didn't make it to 150,000 miles, unlike most of its Honda, Toyota, and Nissan competitors, but it was pretty cheap when new. The hatchback listed at $7,149 in 1986, dismayingly more than the stripped-down '86 Civic 1.3 hatchback ($5,479) but closer to the similarly equipped Civic DX hatchback ($6,699). If you were really brave that year, you could have purchased a new Hyundai Excel for a mere $4,995. This is the base engine, a 1.5-liter four rated at 70 horsepower. Believe it or not, an I-Mark Turbo was available a year later, and it boasted 110 horses. My favorite thing about 1980s Isuzus is the way the HVAC controls are labeled. You can choose between "wind in your long, feathered hair" and "wind on your high-heeled disco boots" settings here. This car is in very nice shape for a dated econo-commuter from a long-departed brand, considering that it survived for a good 20 years while being worth approximately scrap value. For the very strong owners of decade-old Chevy Vegas, the Isuzu I-Mark seemed like a wise choice. Some of the first appearances of the soon-to-be-legendary Joe Isuzu were in I-Mark ads. Priced at only $9!

Junkyard Gem: 1994 Isuzu Rodeo 4WD

After a decade in which Isuzu-built Chevrolet LUV pickups, Isuzu-engined Chevrolet Chevettes and Isuzu Geminis with confusing "Opel by Isuzu" or "Buick/Opel Isuzu" badges, Isuzu finally began selling Americans its vehicles with Isuzu badging in the early 1980s. There were Isuzu cars, sure, but the P'up pickup and (starting in 1984) the Trooper SUV showed that Isuzu was likely to rake in the most yen by selling trucks on this side of the Pacific. The three-door convertible Amigo appeared here in 1989, but it was a little too small and silly to sell much among the suburban-commuter set. For the 1991 model year, a five-door Amigo sibling showed up: the Rodeo. The early Rodeo is getting quite rare today, but I was able to find this fairly clean '94 in a Denver-area self-service yard a few months back. These trucks, which were based on the same chassis as the P'up (known as the Isuzu Pickup after 1987) sold well in Colorado. You could get the first-generation Rodeo with rear-wheel-drive, but the four-wheel-drive version made more sense if you wanted to slog through snow and mud in the Rockies (or just feel safe when crossing a parking lot dusted with the white stuff). This truck has true four-wheel-drive, not what eventually became known as all-wheel-drive, but at least the higher trim levels had automatic locking hubs instead of the manual sort that forced you to stop and kneel in the mud to switch. Americans loved automatic transmissions nearly as much in 1994 as we do today, but they cost a lot more relative to manuals back then. This truck has a five-speed manual. The MSRP on this truck was $19,249, or about $39,075 in 2022 dollars. If you wanted it with an automatic transmission, the price went up to $20,349 ($41,310 today). The air conditioning in this one cost an additional 850 bucks (1,725 bucks now). The engine is an Isuzu 3.2-liter V6, rated at 175 horsepower. This truck was built at Subaru-Isuzu Automotive in Indiana; Subaru eventually bought out Isuzu's share of the joint venture and now only Subaru models are built there. Just to add another manufacturer to the mix, Honda sold rebadged Rodeos with Passport badges (and rebadged Troopers as Acura SLXs). This one was well-cared-for, looking clean for a machine with close to 200,000 miles on the clock. We can assume that some costly mechanical ailment finally sent it to this, its final parking place.

Future Classic | 1990-1993 Geo Storm and Isuzu Impulse

You don't see a lot of Geo-branded cars on the road these days, despite the fact that the General Motors' captive-import brand was actually pretty successful for around a decade. Perhaps the most recognizable vehicle to roll into Geo showrooms was the Prizm, which basically amounted to a rebadged Toyota Corolla built in California (which means General Motors was competing against its own Chevy Cavalier in the compact sedan market). And then there were the Geo Metro sub-compact, known for years as the most fuel-efficient vehicle you could buy in the United States, and the spunky Geo Tracker SUV that carried on for several years wearing Chevrolet badges after Geo's demise. Those are all interesting vehicles, but for this article we're going to focus in on the sporty Storm model. Like the other Geo vehicles, the Storm was sort of a joint venture, in this case with Isuzu, the Japanese automaker best known for making SUVs and big commercial trucks. Back in the day, though, Isuzu had some legitimately intriguing little cars in its showrooms. The Storm was based heavily on the second-generation Isuzu Impulse (known as the Piazza in other markets). And, well, you see even fewer Isuzus on the road these days than Geos. MotorWeek | Retro Review: '90 Geo Storm GSi Why are the Geo Storm and Isuzu Impulse future classics? They may never actually be "classics" in the same way a Ford Mustang or Chevy Camaro may be, but they are still interesting cars. And for potential buyers of a certain age, memories of gawking at sleek-looking Geo Storms everywhere you looked mean the nostalgia factor is high. If nothing else, we're pretty sure a nicely kept Storm or Impulse would draw a certain crowd at a local car show. While the Storm was way more popular with American buyers in the 1990s, the rarity of the Impulse means it's probably the more desirable option if future collectibility is a factor. What is the ideal example of the Geo Storm or Isuzu Impulse? The most valuable version of the duo is surely the rare Isuzu Impulse RS (the silver car above) with all-wheel drive and a turbocharged 1.6-liter four-cylinder engine that spun out 160 horsepower and 150 pound-feet of torque. According to reports, only about 600 of these machines were sold in the States — complete with "Handling by Lotus" badging (General Motors held sizable stakes in both brands at the time) — which means they aren't very easy to find for sale.