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Infiniti Q50 steer-by-wire system took 10 years to develop [w/video]

Infiniti's Direct Adaptive Steering (DAS) is quite a novelty - the system employs no physical connection between the steering wheel and the front wheels under normal circumstances and instead relies on a computer, clutch and steering-angle actuator to guide vehicles down the road with input from the driver.
In our First Drive review of a 2014 Infiniti Q50 equipped with the system, we weren't overly impressed by the artificial feedback. But we can't help but be impressed with how long Infiniti spent on its development: a full 10 years, according to Autoline Daily in the video report below. A staggering 70 percent of the research and development time spent on DAS was devoted to getting the steering feel right, and unfortunately, our first impression suggests their results still leave something to be desired, as we found it lacked the sporty feeling a sport sedan should have.
The weight of DAS is comparable to that of a conventional steering system due to its complexity. For example, three ECUs are used in the first-generation DAS system to ensure there's never a loss of steering, but Infiniti is refining the technology and is working to simplify it to reduce weight. One day Infiniti hopes that only one ECU will be needed to control DAS. We just hope it doesn't take the Japanese automaker another ten years to get the steering feel right.

2022 Infiniti QX55 pricing is out, and it carries a premium over the standard QX50

Pricing for the coupe-ified 2022 Infiniti QX55 crossover is out, and just like every other coupe-like version of a crossover, it’s more expensive than the regular one.  For starters, the QX55 comes with standard all-wheel drive. It also starts at the second trim up the QX50Â’s hierarchy, Luxe. The premium over an equivalent QX50 is $3,000, landing the QX55 at a $47,525 starting price, including the $1,025 destination charge. There are only two other trims available: Essential and Sensory. A QX55 Essential starts at $52,625 and adds leather seats (heated/cooled in front), a heated steering wheel, navigation, 16-speaker Bose audio and a 360-degree camera. For a little more cash, you can tack on a ProAssist and ProActive package to the Essential trim for a host of driver assistance features, including all the goodies weÂ’re accustomed to in NissanÂ’s ProPilot Assist. The last and top trim is Sensory, and it starts at $58,075. You get all the packages and features of the lower trims, plus a motion-activated hatch, semi-aniline leather seats, open-pore wood trim, tri-zone climate control and ambient lighting. Unlike the regular QX50, there is no top-of-the-line Autograph trim. If youÂ’re interested in a QX55, Infiniti says itÂ’s opening up a digital reservation program today. If you reserve one via this method and go through with the purchase or lease, Infiniti promises you the choice of “a tasteful trendsetting gift.” Your options include a Transparent Sound speaker, Away luggage bundle or a Tom Dixon Brew coffee set. QX55s will start landing in dealers this spring, where you can buy one the old-fashioned way, sans gift. Related video:

Infiniti offers chance to design Sebastian Vettel's helmet for the USGP

The Circuit of the Americas will host its second United States Grand Prix in November, and based on what's happening with New Jersey it might be the only US torch left alight in the Formula One firmament. The story even before the inaugural event was about getting American fans involved, and Infiniti appears to be making the first splash this year with a competition to design Sebastian Vettel's helmet for the first two days of race weekend.
The only thing required of the graphic designer within you is to head to the competition site, download the helmet template and slather it in your unique technicolor vision. It will require some thought to make something interesting, though, since much of the helmet is already committed to team and sponsor logos; other than a few thin strips along the sides, your creativity will be confined to the oval atop the shell. Vettel will choose the winner and will wear the selected lid during the free practices and qualifying.
The grand prize winner will also get a VIP trip for two to the grand prix as a guest of Infiniti, which includes some face time with the triple world champion himself. The contest is on now, the deadline for entries is 11:59 pm GMT (6:59 EST), Sunday, September 29th and the winner is chosen the very next day. There's a press release below with more info if you want the complete skinny before putting stylus to digital paper.