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2014 Infiniti Q50S

Ten years ago, nearly to the day, I took delivery of a brand-new 2004 Infiniti G35 6MT. The sporty rear-wheel drive sedan, equipped with its throaty 260-horsepower V6, slick manual gearbox and limited-slip differential replaced my 2001 BMW 330i because the Japanese competitor touted a product that was roomier, better equipped, quicker and lower priced. The G35 trumped the German in nearly every measurable category - at least on paper.
The 2014 Infiniti Q50 is the direct descendant, albeit two generations later, of the car I owned a decade ago. It is dimensionally about the same size, but it has gained more than 300 pounds of mass thanks to numerous safety upgrades and technical innovations. The additional weight is largely dismissed by a larger and more efficient powerplant that delivers an additional 68 horsepower, a welcome arrival, but the manual gearbox that charmed enthusiasts has been pushed out of the picture by a mandatory seven-speed automatic transmission.
As it has in the past, Infiniti touts its all-new Q50 as a luxury sport sedan worthy of the title. Decades ago, impressive performance statistics may have sealed the deal. Yet there is much more to the assignment today, as the model must offer premium appointments, sophistication and engaging driving dynamics if it's going to entice and capture the next-generation of young, premium buyers - much like the G35 did for me ten years ago.

Infiniti signs four-year deal to become title sponsor of Red Bull Racing

The chief of Infiniti's Formula One motorsport involvement, Andreas Sigl, said just last week that the brand was "going longer and deeper" into its collaboration with Red Bull, and the proof has already come: the Japanese luxury brand has signed a four-year deal to become the title sponsor of Red Bull Racing. From next year the team will be Infiniti Red Bull Racing.
The move cements Infiniti's intention to make the most of the already-ongoing technical collaboration it has had with Red Bull Racing for two years - this year Milton Keynes team has been testing Infiniti's Scratch Heal paint for aero properties and during the young driver test it used KERS batteries that were wholly developed by Infiniti's parent company, Nissan.
Earning a tip of the hat for not giving into cheap-trick branding, the engines will continue to be branded as Renault. Renault/Nissan CEO does not "want any confusion within the Alliance as to who does what."

Infiniti Q70 adds long-wheelbase model, fresh looks for 2015

After all the work done for the Q50, Infiniti has finally given some attention to its flagship sedan, the Q70 (or, for those that refuse to use the brand's latest nomenclature, the M). While the refreshed sedan sports a few visual tweaks, the big bit of news is that it's the first vehicle in its segment to offer both long- and a short-wheelbase options (keep in mind, both BMW and Audi offer LWBs in China, but not in the US).
Infiniti has stretched the standard car's 114.2-inch wheelbase to 120.1 inches, lengthening the car 7.3 inches overall. Nearly the entire wheelbase increase is dedicated to rear-seat legroom, with a substantial increase of 5.6 inches overall. As for the effect the stretching had on the Q70's looks, well, we actually think it might look better with the longer wheelbase.
It's a nice change of proportions that is complemented by the fresh looks of the facelifted Q70. New head and taillights are the biggest changes, with full LEDs in the back and LED accents in front. There's certainly a bit of Q50 in the front, thanks to both the headlights and the new "double-arch" grille, complete with mesh-finish inserts. In the cabin, material quality looks to remain impressive, with Infiniti's cool silver-dust wood trim being shown off in the press images. Outside of that, interior changes are kept to a minimum.