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Infiniti hires Sebastian Vettel as Director of Performance

Remember when, during the Grand Prix of the Americas weekend last November, we told you that Sebastian Vettel had worked with Infiniti on the new G Coupe and that there'd be more of that kind of involvement on the way? It's been made official with the three-time Formula One World Champion being named Infiniti's Director of Performance.
Although the announcement is fresh, Vettel's time on the job isn't, Infiniti saying that Vettel went to Japan, the Nürburgring and the Circuit de Catalunya to assist in the development of the Q50 sedan.
When we spoke to Andreas Sigl, the man in charge of Infiniti's F1 collaboration with Red Bull, about the tie-up he had also said, "Like Mercedes has AMG and BMW has M - whether it's called IPL or not - we want to have something in that space." If the brand is still serious about that, Vettel's chops could help them deliver the kind of performance they'd need as upstarts to challenge the ringleaders of that particular hi-po circus.

Infiniti teases Qs Inspiration electrified sedan concept for Auto Shanghai

Infiniti has the third installment of its Q concept lineup ready for Auto Shanghai in a couple of weeks. The 2018 Detroit Auto Show saw the Q Inspiration concept, a slinky pearlescent sports sedan. This year's Detroit show welcomed the QX Inspiration concept, an ivory electric crossover that previewed a future product. The Shanghai debut blends the two with the Qs Inspiration concept, "an electrified sports sedan for the future," that previews a forthcoming product. The Qs Inspiration appears to pick up where the 2018 Q Inspiration left off. We noted last year's show car didn't have visible tailpipes, and we suspected an electric powertrain. That wasn't the case — Infiniti said the brand's VC-Turbo technology powered the four-door. This new Qs Inspiration is built on an "all-new flexible architecture developed specifically for electrified powertrains." That's a curious distinction if by electrified Infiniti means an electrically assisted ICE. If a car needs all the paraphernalia of an ICE drivetrain, where's the electric leap? It must be somewhere, because Infiniti says the Qs Inspiration is as groundbreaking as the Q45 sedan that birthed the brand in 1989. Company boss Christian Meunier said, "Electrification creates a range of new possibilities for sedans," the concept "letting us imagine how this type of car could be reinvigorated and adapted to fit the changing needs and tastes of drivers." The teaser tells us nothing but to expect more white. There will be an "electrified form language" outside, a "minimalist cabin" inside. The dual-zone interior contains a "clutter-free cockpit ... to engage the driver, and a relaxed passenger zone that make the most of the generous interior space." Naturally, there'll be more Japanese "artistry and craftsmanship" than you can process in one sitting. Stay tuned April 16 for the reveal.

Cadillac snags de Nysschen from Infiniti, names him new president

Johan de Nysschen, the (now former) president of Infiniti, has officially jumped ship. The 54-year-old, who also spent time as the chief executive for Audi USA, has taken the position of president at Cadillac, following a two-year stint at the Nissan-owned luxury brand. In his new role, the 54-year-old will be responsible "for all aspects of Cadillac globally," according to a statement from General Motors.
"Johan brings to our company vast experience in the development and proper execution of luxury automotive brands," said GM President Dan Ammann, de Nysschen's new boss. "With over 20 years in this exact space, especially in the development of the Audi brand, his track record proves he is the perfect executive to lead Cadillac for the long term."
"I have for some time now been impressed by how the new General Motors has been transformed into a formidable force in the industry," de Nysschen said in a statement. "The combination of strong corporate leadership and exceptional engineering resources presents the perfect combination to restore Cadillac to its place among global premium brands."