2010 Infiniti Fx35 Base Sport Utility 4-door 3.5l on 2040-cars

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Q50 Eau Rouge to kick off series of performance Infinitis

Infiniti is desperate to position itself as a brand for performance enthusiast. It's tried to create that impression by attaching its name to the Red Bull Racing team, by sprucing up the G37 Coupe and G37 Convertible as part of its lack-luster Infiniti Performance Line, and by bringing Sebastian Vettel on board to create a special edition FX crossover. But the Japanese luxury brand knows it's going to need something more comprehensive if it's going to go up against BMW and its M models, Mercedes and its AMGs, or Audi and its Quattro GmbH-tuned RS range.
That's why the Q50 Eau Rouge concept unveiled just last week at the Detroit Auto Show was so important to the marque. But Infiniti has more in store than just a concept. Nissan desires to put the Q50 Eau Rouge - named after the notoriously challenging turn at the Spa Francorchamps circuit in Belgium - into production with a 500-horsepower engine. But in speaking to Automotive News, Infiniti chief Johan de Nysschen hinted at more good news to come.
That could include a performance version of a new flagship sedan Infiniti is said to be working on, positioned above the current Q70 to fill the void left by the discontinued Q45 that capped the brand's range before it shifted its entire naming scheme behind it. The flagship sedan would need some serious muscle to challenge the likes of the Mercedes S63 AMG and Audi S8, but Infiniti seems bent on getting there. To cap it all off, Infiniti has long been rumored to be working on a halo sports car. Whether they'll all carry the Eau Rouge name, the IPL badge or some sort of other designator remains to be seen, but we'll enjoy seeing this development progress.

Race Recap: 2013 Bahrain Grand Prix follows the template of this year and last [spoilers]

The sand, the wind, the penalties, the contact and the one crash - all of them collided to make the Bahrain Formula One Grand Prix a surprise affair from day to day and lap to lap. Oh, and did we mention the tires? Pirelli made a last-minute swap after the amusement park ride that the Chinese Grand Prix turned into with the soft compound tire, and brought medium and hard compounds to the desert. That didn't stop things from falling apart for some teams - literally - and that didn't stop the one team that seems to love the hard compound Pirelli tire.

Infiniti G37 to be renamed Q40; new flagship sedan confirmed

Infiniti has already made it known that its aging G37 sedan will live on alongside the all-new Q50 through the 2015 model year, but little else for this sporty four door has been announced past the 2013 model year. As of this writing, there is no 2014 model shown on the company's consumer website. A new report from Car and Driver, however, indicates that like other models carried over to Infiniti's new naming convention, the four-door G37 will live out the rest of its days with a "Q" name after all.
Unlike the G coupe and convertible - renamed Q60 - the sedan will reportedly wear the Q40 designation until its ultimate demise. We reached out to Infiniti for more information, but a spokesperson only had this for us: "we have not provided any product details for post-2013 models. That will come at a later time." Previously, we had been told that the sedan would continue to live out its days under the G37 nameplate.
As for products that are actually new to the lineup, C/D says that the Q30 and the next-gen QX50 are both expected to arrive before the company launches a new range-topping flagship sedan as soon as 2016. Aside from a handful of reports suggesting this sedan exists (C/D says it's confirmed for production), there isn't much we know about it - including whether it will be called Q80, Q90 or something else entirely. It would appear there's plenty to look forward to from Infiniti's upcoming product lineup, and we are eagerly awaiting a 550-horsepower Q70 sedan and/or a production version of the Q50 Eau Rouge.