2020 Infiniti Qx80 Luxe on 2040-cars

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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

2020 Infiniti QX50 Luggage Test | Not infinity, but enough

The 2020 Infiniti QX50 is a comfortable five-seat luxury crossover that competes with the Audi Q5, Acura RDX, Volvo XC60, Lexus NX and others. If you’re interested in a QX50, itÂ’s probably got something to do with its impressive, technologically advanced VC-Turbo variable compression engine. It also has sumptuous swales of bodywork, a long list of driver-assist and safety features, and a solidly luxurious interior with a two-screen infotainment setup. The window sticker for the QX50 we drove recently in Essential trim says the seats were leatherette; if true, itÂ’s the most buttery fake leather out there. Still, the engineÂ’s the star. If performance is your only consideration, you can also get the VC-Turbo in the Nissan Altima sedan weighing 400 to 500-plus pounds less and at an MSRP starting $7,500 lower, a price spread that quickly expands as you option up the QX50. But if you want the QX50, itÂ’s probably because itÂ’s a crossover. You want to haul stuff. Which brings us to: luggage test. The QX50 has a cargo capacity of 31.1-31.4 cubic feet behind its raised back seat, which expands to 65.1 cubic feet with the rear seats down. That's more than most in its class, and the QX50Â’s cargo hold certainly looks big and usable enough. To test it, I had six roller suitcases at my disposal. Three would need to be checked at the airport, and one of those is particularly mondo (29x19x11, 26x17x10, 25x16x10). Three others were small enough to carry on (24x14x10, 23x14x11, 22x14x9). Several bags have four wheels that protrude and were counted in the dimensions. I lacked access to RiswickÂ’s wifeÂ’s fancy bag. An asterisk to all our luggage tests: Our crack team of test suitcases is empty. I know someone who can seriously overstuff a soft-sided bag, so depending on how you pack, your results may vary. The QX50 didn't arrive with a cargo cover, so that made things easier. My first stab at loading all those bags seemed promising — five out of six bags fit. Two of the big boys on edge, three carry-ons standing up. That would be one bag for every occupant, but hey, we can do better.  Standing them all up was the easy solution. This fits all six bags, and I'm certain they wouldn't fly forward in a hard stop. But the driver's rear view is impeded. I'd be annoyed to look back at this throughout a long trip. That biggest bag is the biggest offender, so can we just lay that one down? Sure, but we're back to just five bags fitting.

Formula One speeds towards radical thousand-horsepower shakeup

The teams, the drivers, the fans, the circuits... few, if any, were satisfied with how Formula One has shaped up since the current regulations took hold last year. But that doesn't mean they aren't working on it. At a recent meeting of the F1 Strategy Group, the leading parties in the sport outlined a new framework that would radically shake up the cars themselves while keeping costs in check. And the biggest change could see the engines producing around 1,000 horsepower. Although a proposal put forth by Ferrari to ditch the current V6 hybrid engines in favor of new twin-turbocharged units was rejected by Honda and Mercedes, the members of the group approved in principal to increase the fuel flow in the existing engines to dramatically boost output. As it stands, the current 1.6-liter turbocharged V6 engines develop around 600 horsepower, with an additional 160 or so kicked in by the electric Energy Recovery System, for a combined output of about 760 hp. What's not clear at the moment is whether the increased fuel flow would necessitate either the return of mid-race refueling (currently banned) or the installation of larger fuel tanks. Red Bull and McLaren also submitted proposals to radically redesign the shape of the cars as well, however a more evolutionary approach was adopted instead. Though far from finalized, the new design would keep the same basic form of the current chassis, but with adjustments to make them more aesthetically pleasing while producing more downforce. Wider tires are also said to be part of the mix. With more power and more grip from the tires and aero, the resulting cars would most certainly end up going much faster than the current ones, which are already starting to nudge the lap records at some of the circuits, many of which were set during the V10 era. The F1 Strategy Group is made up of representatives of the FIA, Formula One Management and six leading teams. The next step will be for the teams' technical directors to iron out how to implement what their bosses have agreed to. If they settle the details fast enough, the revised regulations could be pushed through in time for next season. News Source: AutosportImage Credit: Mark Thompson/Getty Motorsports Ferrari Honda Infiniti McLaren Mercedes-Benz F1