2019 Infiniti Qx60 Awd 3 Row Luxe-edition(essential Package) on 2040-cars

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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

2014 Infiniti QX60 Hybrid gives us d'ej`a vu

If we were totally lazy, we'd just copy and paste the text from our Nissan Pathfinder Hybrid post into this one. Why? Because the Infiniti JX35 QX60 Hybrid you see here is pretty much identical to its Nissan-badged sibling. At least, in terms of mechanicals.
But we aren't lazy... completely. Instead, let's have a quick recap. Engine: Supercharged 2.5-liter mill mated to a 15-kilowatt electric motor. Fuel economy: 26 miles per gallon combined. Interior changes: None - the battery does not compromise any sort of cargo or passenger volume. Price: Roughly $3,000 more than the standard QX60.
If you feel like the nitty-gritty details are necessary, have a look at the official press release below for all the goods. Otherwise, peruse the images in our high-res image gallery and tell us if you can spot the difference between the Q-by-60 and its Nissan twin.

Infiniti to get Leaf-based electric sedan after all

Infiniti suffered a huge blow a few weeks ago when CEO Johan de Nysschen jumped ship after two years on the job to take the helm at Cadillac. As boss, he spearheaded change within the Japanese luxury brand and was among the biggest champions of the Q50 Eau Rouge. However, the company is far from sunk. Plans put in place prior to de Nysschen leaving are still on the table, according to Nissan product planner Andy Palmer to Automotive News, and that could mean a rosy future for the once AWOL LE sedan (pictured above) and other models.
Back in 2012, Infiniti promised that it would have the LE on the market as a premium electric sedan by 2014. It was supposed to share the battery pack with the Nissan Leaf but with a more powerful, 134-horsepower motor. But have you seen one on the road recently? The luxury EV was eventually shelved, but de Nysschen pledged the idea wasn't dead. Maybe now is a better time for it. According to Automotive News, the LE is rescheduled to launch in 2017 or 2018. The latest version would use the Leaf platform but with a more potent, next-gen battery to give it a range over 90 miles.
Of course, the LE isn't the only thing on the way from Infiniti; it also appears to be planning a two-pronged approach for small cars. Palmer recently tweeted that the company would build the forthcoming Q30 hatchback and QX30 crossover in the UK in 2015. Additionally, the automaker is firing up a new joint venture factory in Mexico with Mercedes-Benz; building compact models there starting in 2017. According Automotive News, the Mexican-built models will be more US-focused while the UK-built ones will appeal more to Europeans.