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Weekly Recap: Automakers rethink the definition of luxury

Variety is the spice of life, but it's becoming a prerequisite for luxury carmakers in the ultra-competitive US market. The Detroit Auto Show was strong evidence of this reality. It's not enough to offer attractive and well-appointed cars and SUVs anymore. Luxury brands that want to be competitive need to invest in everything from high-powered supercars to clever hybrids. To be relevant, you need to be green and mean – and everything in between. As General Motors product chief Mark Reuss said after the reveal of the 640-horsepower Cadillac CTS-V: "We are not leaving anything on the table." He was speaking for Cadillac, but he might as well have been speaking for the luxury car market. The CTS-V debuted in Detroit about an hour after Lexus surprised showgoers with the reveal of the RC F GT3 race car and then announced ambitious plans to return to competitive racing. That almost overshadowed the fact Lexus had just revealed another potent addition to its growing F line, the 467-hp GS F. View 20 Photos But for luxury brands, it's not just about maximum horsepower for well-heeled enthusiasts or decadent amenities for the Grey Poupon set. Strong competition from all corners has forced automakers to refine and expand their lineups in ways unforeseen even a few years ago. Case in point: Mercedes-Benz finally has an answer to the BMW X6, rolling out the GLE coupe in Detroit. The X6, which blends coupe-like styling cues with some of the functionality of an SUV, debuted in 2008. Back then it was a punchline, but seven years and more than 260,000 sales later, the X6's success has compelled Benz to respond. Mercedes – one of the strongest proponents of diesel technology – also debuted the C350 plug-in hybrid sedan, which promises a range of 20 miles on electricity, though fuel economy figures were not announced. The car pairs Mercedes' well-received 208-hp turbocharged four-cylinder with an electric motor for total output of 275 hp and 443 pound-feet of torque. Meanwhile, Infiniti will add the Q30 hatchback to its lineup by the end of the year, new president Roland Kruger reiterated in Detroit. It's expected to be joined by a crossover variant, and the additions will help strengthen Infiniti in the United States and abroad. "While we're expanding our product line, we're also expanding our market reach," he said. That's something echoed by Jaguar executives, who are preparing to launch the brand's first crossover, the F-Pace, in 2016.

Recharge Wrap-up: Infiniti PHEV, free biodiesel?

In certain cases, biodiesel is so inexpensive that it is essentially free to use. Thanks to the decline of crude oil prices, other fuels, including biodiesel, have been following the trend. After setting new renewable fuel mandates, Congress also reinstated a $1-per-gallon tax credit for refiners. With such low prices, Midwest refiners are paying as low as $0.645 per gallon. In California, however, additional incentives mean some customers could get money back on the biodiesel they use, depending on the deals between producers and blenders and whether or not they share the credits. Read more from Ag Web. Infiniti is considering adding plug-in hybrid technology to its vehicle lineup. Infiniti CEO Roland Krueger says that it will leverage the EV expertise from Nissan for the electrification of its cars. Don't hold out for a luxury version of the Leaf wearing an Infiniti badge, though. When asked if an all-electric Infiniti were out of the questions, Krueger says, "Performance and the range are very important in the premium segment, so we believe that for Infiniti a hybrid or plug-in hybrid is the right proposition at this time." Read more from Automotive News Europe. Hyundai Tucson Fuel Cell drivers in California have logged a cumulative 1 million miles. With nearly 100 Tucson Fuel Cells sold so far in Southern California, these drivers have prevented some 385 tons of CO2 emissions. "Breaking the seven-figure consumer mileage barrier gives us new vision into the unlimited zero-emissions potential for Hyundai's fuel cell vehicles," says Hyundai's Mike O'Brien. "With our growing fleet of hydrogen-powered Tucson fuel cell vehicles accumulating one million miles this quickly, one can only imagine the unlimited potential for a zero-emissions hydrogen vehicle future." Read more in the press release below. Hyundai Tucson Fuel Cell Drivers Accumulate More Than One Million Zero-Emission Miles Cumulative Zero-emissions Miles by Southern California Fuel Cell Drivers Breaches the Seven-Figure Mileage Barrier Fuel Cell clean H2O emissions effectively replaced approximately 385 Tons of CO2 emissions compared with gasoline vehicles of similar size FOUNTAIN VALLEY, Calif., Feb.

Infiniti boss ices plan for EV

Infiniti President Johan de Nysschen has postponed plans for an electric vehicle in order to focus on high-volume models. Automotive News reports de Nysschen is attempting to be realistic about Nissan CEO Carlos Ghosn's goal of nearly tripling Infiniti global sales from 170,000 units last year to 500,000 by March 31, 2017, saying, "500,000 cars by 2017 is an inordinately ambitious challenge." An electric vehicle would likely sell in rather small numbers.
Still, the executive is already making moves to improve Infiniti sales worldwide with new production in both China and England. Meanwhile, the company plans to unveil a new volume compact sedan set to bow in 2015. Meanwhile, de Nysschen is also working on two new models above the company's current M line. Those will borrow styling cues from machines like the Essence Concept, but will be far less exotic, tilting more toward high-performance luxury than true sports car.