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Infiniti moves to trademark Eau Rouge

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend - boasting a reputation as one of the most beautiful courses on the calendar - all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potential production version.
In January, the company filed for a trademark on Eau Rouge for "Automobiles and their structural parts; Fuel cell automobiles and their structural parts; Concept cars" with the US Patent and Trademark Office. According to Bloomberg, the application is still under consideration and not yet a guarantee. It's possible that the track could attempt to block the automaker from earning rights to the name. Alternatively, a trademark lawyer tells Bloomberg that the two of them could also strike a deal where Infiniti would pay a small amount for each car sold bearing the title, which could give Spa a bit of extra money in the bank.
Regardless of the name, a vehicle like the Eau Rouge is something enthusiasts have been wanting for years. It combines a modified, 560-horsepower version of the engine from the Nissan GT-R into a four-door sedan covered in aggressive, carbon fiber aerodynamic parts.

2021 Infiniti Q50 gains more safety equipment and sporty-looking Sensory trim

Details for the 2021 Infiniti Q50 are out, and while it’s largely the same sedan as it was last year, Infiniti made some notable improvements. For starters, Infiniti made its suite of driver assistance equipment standard. This includes blind-spot warning, adaptive cruise control, lane departure warning, 360-degree camera with moving object detection, parking sensors, backup collision assist and auto high-beams. ItÂ’s a fairly comprehensive package that many luxury brands would make you pay a pretty penny for. Additionally, Infiniti is adding a Sensory trim level for 2021. ItÂ’s equipped with the 300-horsepower version of the 3.0-liter twin-turbo V6 engine. Infiniti also equips it with sport design front and rear fascias, leather sport seats, black open pore wood interior trim, black headliner and pillars and a 16-speaker Bose audio system. Both the Sensory and Red Sport 400 gain power-folding, auto-dimming outside mirrors in the new year, too. Appearance changes for the Red Sport 400 include a new matte black carbon fiber interior trim package and more black exterior trim highlights. You can see the carÂ’s slightly more menacing look in the photos at the top of this post. The rest of the Q50 lineup gains two new color options: Slate Gray and Grand Blue. Pricing for the base Q50 hasnÂ’t budged in the new year. Rear-wheel-drive models will still start at $37,625 and all-wheel-drive versions will begin at $39,625. The 2021 Infiniti Q50 is arriving in dealerships now. Related Video:

Junkyard Gem: 1999 Infiniti G20t

When Honda began making zooted-up Civics with big engines and different bodywork in the late 1980s, selling them as Acura Integras in North America and raking in many dollars, Nissan took note. For the 1990 model year and the launch of the Infiniti brand, the luxed-out version of the Euro-market Nissan Primera sedan got Infiniti G20 badging and went on sale over here. After a two-year hiatus in 1997 and 1998, the all-new G20 made its debut for the 1999 model year, and that's what we've got here: a fully equipped Touring version with 5-speed manual transmission, spotted in a Denver boneyard. The G20 Touring got leather seats, a limited-slip differential, and a racy-looking spoiler. Sure looks speedy, though the G20t was less about performance than it was about comfort. G20t buyers got these hep-looking 16" wheels. With just 140 horses from its SR20DE engine (which also went into the quicker Sentra-based machinery of 1999), the G20t wouldn't be beating many of its competitors in drag races.  With the 5-speed manual transmission, though, the stock G20t became tolerably fun. Plenty of G20 owners added more power and threw connecting rods enjoyed sport-compact domination during the early 20th century. This one seems pretty tired, but hints of the original snazziness of its interior remain. The good old packing-tape taillight repair. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Born in Japan, went to finishing school in Europe. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In the UK, a man who felt compelled to play a driving game (equipped with a disturbingly phallic joystick controller) discovers the Primera. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This ad positions the Primera as the car of choice for bungling British bank robbers. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In Japan, the TV commercials touted the new Primera's advanced suspension design. Featured Gallery Junked 1999 Infiniti G20t View 17 Photos Auto News Infiniti Automotive History Sedan Junkyard Gems