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Infiniti QX30 Concept is ready to join the compact crossover fray

Today, the compact crossover market is an automotive Klondike. Automakers are scrambling to stake their claim on an increasingly segmented, increasingly valuable landscape. That's especially true in the premium market, where every Audi Q3, BMW X1, Mercedes-Benz GLA, Lexus NX and Buick Encore sold takes up a piece of market share that requires a great deal of effort for another automaker, in this case Infiniti, to reclaim. That makes the new QX30 Concept, debuting this week at the 2015 Geneva Motor Show, an extremely important vehicle for the Nissan-owned brand. The QX30 Concept has already been "earmarked for production" and will be launched next year, according to Infiniti. When that happens, we'll see a compact CUV with toned down styling from the vehicle shown here, much like the upcoming Q30 production model. It's fair to say the looks of the QX30 are in direct opposition to those of the aforementioned Lexus NX. Where that car is sharp and angular, Infiniti's designers emphasized the "spontaneous and fluid" look of the new concept. Infiniti's most recent, Q50-inspired design language works nicely in a compact CUV form factor. The double-arch grille and its flanking headlights give the QX30 a refined, almost predatory look. That, as it turns out, is intentional. "The Q30 Concept was like a panther, lithe and slender. We transformed the QX30 Concept into a mountain lion, strong and muscular," Infiniti's Executive Design Director Alfonso Albaisa said in a statement. The strong, wavy character lines in the profile lead into the short, chopped rear overhangs. Above the beltline, the rear window is raked forward aggressively, lending the QX30 a coupe-like profile. In the cabin, we can already see the makings of a production car's interior, with two strong material choices – dark brown and blue leather – highlighting the dash. On the concept, purple accent lighting is emitted from the center stack's controls, while the violet shade carries over into what looks like a digital instrument cluster and the speaker surrounds in the doors. Sections of quilted leather on the seats, meanwhile, look very nice, but we doubt they will make it to production on what is ultimately going to be a reasonably priced vehicle.

2014 Infiniti Q50

Avoiding An Identity Crisis... For Now
Infiniti is a brand that has been quietly undergoing major upheaval - and not just with the numbers and letters on its trunklids. Back in December, Nissan's premium brand rankled fans and pundits by announcing it would redo its alphanumeric nomenclature, yet that decision was but a PR speedbump - there are bigger fish to fry. After all, this is a marque that was on the chopping block just a couple of years ago, and now it has a major opportunity to succeed thanks to new investment, new independence (Infiniti is now responsible for its own design, engineering, marketing, quality and human resources), a new global headquarters in Hong Kong, and new marching orders from new leadership that calls for a revitalized and expanded portfolio.
Yet if you think that the Q-based naming convention is the first sign of the brand's new direction, you might have missed Infiniti's biggest signal flare: the 2013 JX crossover. Fine premium three-row crossover that it may be, it's still the first Infiniti in ages that operates without a scintilla of driving entertainment at the core of its genetic makeup. (The last - and perhaps only - previous example was also Pathfinder-based, the 1997 QX4). To be fair, three-row CUVs have a laundry list of priorities before driving enjoyment figures in, but the message the JX (henceforth known as the QX60) sends is clear: Infiniti is going after more segments and more customers. Plans are afoot to expand the company's product line by a whopping 60 percent over the next five years, and in short, that means Infiniti is no longer content to be the unsung Japanese BMW - it needs vehicles that satisfy a wider swath of consumers. Despite all this, Infiniti officials we spoke with were keen to assert that driving pleasure remains very much core to their mission, and to that of this 2014 Q50 in particular.

This is the 2017 Infiniti Q60 Coupe totally exposed

Right about now, Infiniti's holiday card to Autoblog is going to get "lost in the mail." That's because we're going to spoil the automaker's next big debut nearly two full months ahead of schedule. Oops. What you see above comes from a promotional shoot for the new Q60 coupe. The photos taken here will probably serve as the official images when the new coupe bows in January at the 2016 Detroit Auto Show. The look is more or less what we expect, serving as a literal translation of the Q60 coupe concept that debuted last year in Detroit. That means it's darn handsome. The front fascia is bold, with Infiniti's trademark grille dominating the nose. As we predicted in our most recent round of spy photos, the Formula One-inspired front bumper has been ditched in favor of a more conventional unit, likely owing to Infiniti parent Renault-Nissan's pending divorce from the Red Bull Racing team. This is not a bad thing. There was just too much Mercedes-Benz SLK in the concept's front bumper. The pert tail features a remarkably short deck and an aggressive roofline, although we aren't sure how the company's heavily kinked beltline works on a two-door model. The profile is also highlighted by a set of vents just aft of the front axle. Overall, we're finding the new Q60 coupe to be a worthwhile alternative to the BMW 4 Series, Audi A5, Lexus RC, and the upcoming Mercedes C-Class coupe in terms of aesthetics. As previously reported, the most powerful Q60, likely featured here, will be offered with a 3.0-liter, twin-turbocharged, 400-horsepower V6. A 2.0-liter turbo pilfered from Mercedes will serve as the base engine. As for the cabin, we unfortunately don't have much to show you (we need to leave something for Infiniti to show in Detroit, right?). We can tell you that the overall cabin should be reminiscent of the Q50 sedan, and the Q60 isn't likely going to depart much from the controls and infotainment on its four-door sibling. Related Video: