2006 Infiniti M45 Sedan on 2040-cars

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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Infiniti lays out four upcoming models, electric future to dealers

Infiniti recently held a meeting in Los Angeles for approximately 200 of its North American dealers. Much of the talk was geared toward calming skeptical franchise owners about the brand's staying power. To bolster that argument, Infiniti corporate gave the retailers a sneak preview of upcoming models intended to liven up a portfolio that's largely seen as stagnant. As Automotive News reported, dealers were treated to a first look at two gasoline models and two electric ones. All four were either crossovers or SUVs. Firstly, an all-new QX80 is expected to debut for model year 2024. Infiniti plans to move it upmarket with a price tag north of $100,000 to compete with Cadillac and Lincoln. We would expect a starting price below the six-figure threshold, with only top trim models going over the line.  AN describes the QX80's exterior design as blockier than its predecessor's, with a new corporate grille. Details include "piano key" head and taillights as seen on the QX55, as well as Tesla-esque door handles that are flush with the paint when not in use. Using the next-gen version of the popular Nissan Patrol as its base, the flagship SUV will replace its 5.6-liter V8 with a twin-turbo V6 that puts out about 450 horsepower. That's 50 more than the V8, but should return better mileage than the current 15 mpg combined. Luxury features reportedly include an air suspension that lowers when parked to make climbing in and out less strenuous, a 24-inch display spanning the dashboard, and plenty of legroom for second- and third-rowers. Expect a summer 2023 debut.  An all-new model called the QX65 will be positioned as a Lexus RX rival. Though based on the QX60, which is itself based on the Nissan Pathfinder. It loses the third row for a more coupe SUV-like profile. It's described as having the grille of the upcoming QX80 but "shark fin taillights".  Infiniti was one of the first companies to proclaim an electric lineup within a certain timeframe. That date was 2030, but the brand now lags behind BMW, Lexus and others. AN's report has a new Q70 sedan going on sale by the end of 2026 as Infiniti's first all-electric model. Attendees recounted a design that takes off from where the discontinued Q70 left off but with proportions that include short overhangs and a longer wheelbase. A new lighting signature illuminates the full width of the car. Comparisons were drawn to the Tesla Model S and Porsche.

Infiniti Q30 will debut at Frankfurt Motor Show

The Infiniti Q30 made its debut as a svelte concept at the 2013 Frankfurt Motor Show. Now, two years later, the luxury hatchback will make a big return to the German show in September to launch in production guise. Before the end of the year, the first Q30s will start showing up for sale in European showrooms to take on rivals like the Audi A3. To tease the launch, Infiniti has released this single image of the Q30 going through final validation testing on the road. Unfortunately, it's still wearing a very effective camouflage pattern – just like some previously spied examples. Still, we can tell that there are definite similarities to the hatchback's stylish QX30 compact crossover sibling, which is also on the way. Both of them have sharply pointed, narrow headlights and steeply raked hatches. We can also just make out the deeply creased swage line that cuts through the front door handles and then dips down in this photo. Infiniti promises more details to come about the Q30 before the Frankfurt launch. At least for European examples, assembly is reportedly earmarked for the Sunderland factory in the UK. Related Video: Infiniti Q30 to debut at Frankfurt IAA 2015 All-new Q30 compact entry to debut 90 days from today to the public Infiniti's first-ever compact car currently going through validation and dynamic tuning in Europe Sales to begin in Europe before end of 2015 HONG KONG – Infiniti will unveil its first-ever compact car at the International Motor Show in Frankfurt in September this year (September 17 to 27). Two years after the Infiniti Q30 Concept debuted at the 2013 Frankfurt show, the production version of this segment-spanning compact car will be revealed at the show this year. Infiniti is in the final stages of preparing the launch. Dynamic testing and ultimate validation is currently taking place across the UK and throughout mainland Europe where development of the vehicle has been completed at the company's Engineering Center in Cranfield, UK, since 2014. The Q30 will go on sale in Europe towards the end of 2015 with other markets to follow subsequently. More news on the Infiniti Q30 active compact will be released closer to the Frankfurt show in September. About Infiniti Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China.