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Infiniti moves to trademark Eau Rouge

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend - boasting a reputation as one of the most beautiful courses on the calendar - all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potential production version.
In January, the company filed for a trademark on Eau Rouge for "Automobiles and their structural parts; Fuel cell automobiles and their structural parts; Concept cars" with the US Patent and Trademark Office. According to Bloomberg, the application is still under consideration and not yet a guarantee. It's possible that the track could attempt to block the automaker from earning rights to the name. Alternatively, a trademark lawyer tells Bloomberg that the two of them could also strike a deal where Infiniti would pay a small amount for each car sold bearing the title, which could give Spa a bit of extra money in the bank.
Regardless of the name, a vehicle like the Eau Rouge is something enthusiasts have been wanting for years. It combines a modified, 560-horsepower version of the engine from the Nissan GT-R into a four-door sedan covered in aggressive, carbon fiber aerodynamic parts.

Another Infiniti Q30 image found ahead of Frankfurt debut

Infiniti will introduce the new Q30, its smallest vehicle ever and its first foray into the compact, premium hatchback segment, next month at the 2015 Frankfurt Motor Show. The company confirmed the debut when it issued a single image of the new car last month. Now, we have a second shot. Released by the Twitter account of Infiniti's British outfit, the new shot is part of the #Q30Challenges campaign, which asks users to pick an object they'd like to reinvent. It shows the stylish hatch in the same bronzish-brown hue featured in the first image, but gives us a very wide front three-quarters view. We can see Infiniti's trademark C-pillar treatment, as well as a pair of wavy character lines. The shot also provides an especially good view of the Q30's long hood. The Q30 enters a segment that's nothing if not competitive, even here in the United States where small cars are a relatively recent phenomenon from premium automakers. Audi offers its A3, BMW is in the game with its 2 Series, Mercedes has its CLA and GLA and Lexus competes with the long-running CT 200h. The Q30 will be part of a two-pronged attack that will also include a QX30 crossover. We'll have a whole heap of additional information and images of the all-new Q30 when it makes its global debut next month in Germany. Stay tuned.

Infiniti Q80 Inspiration concept is bringing its sexy back to Paris

A little over a month ago, Infiniti hinted at a new concept car it was apparently lining up for the upcoming Paris Motor Show. Then a few weeks ago it showed us a little more. But now, we're getting our best look yet at the new showcar.
Called the Q80 Inspiration, the concept takes the form of a four-door fastback - something along the lines of the Porsche Panamera or Audi A7, but with Infiniti's signature swoopy lines. Created to serve as "a design and technological highlight to which Infiniti's four worldwide design studios will refer regularly in coming years," the Q80 Inspiration may be more design study than pre-production prototype. But the concept is to be taken, according to the statement below, "as clear intent to have an entry into the newly defined premium fastback segment."
Incrementally larger than the Panamera in every dimension but height, the Q80 features a teardrop greenhouse, with four doors opening "portal style" into a four-seat cabin done up in carbon fiber, aluminum and leather. Watch this space for more as Infiniti continues the gradual reveal of its new show car as its debut in Paris approaches apace.