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Infiniti extends long-wheelbase Q50 L for the Chinese market

Want to sell your luxury sedan in China? You're going to need a long-wheelbase model. Not because the still-dominant Chinese government mandates it, or because the customers are taller, but because Chinese buyers tend to like being chauffeured around in the back of their luxury sedans instead of driving themselves, so the priority is on rear-seat space over driving dynamics.
We've seen the likes of Audi, BMW, Cadillac, Mercedes-Benz and Volvo all roll out long-wheelbase versions of their compact and midsize sedans specifically to cater to Chinese tastes. Even Infiniti - which now bases itself in Hong Kong - offers a long-wheelbase Q70 L not only in China but around the world, and has now bolstered its extended offerings with the reveal of the Q50 L, set to debut at the Chengdu Motor Show later this month.
Set to be produced locally for the local market, the Q50 L adds nearly two inches to the wheelbase of the Q50 to the benefit of rear-seat legroom. Power comes from Infiniti's 2.0-liter turbo four offering 208 horsepower and 236 pound-feet of torque, driving to the rear wheels through a seven-speed automatic transmission with drive-by-wire steering.

Infiniti readies Juke-based ESQ crossover specifically for China

When most luxury automakers started getting into SUVs and crossovers, they started at with the largest models, but have gradually been getting smaller. Think Lexus and the LX, Audi and the Q7, or BMW and the X5, and you'll see what we mean, because each of them has been steadily downsizing its crossovers ever since. But Infiniti is going even smaller. At least, in China, anyway.
That's where the luxury marque from Nissan will soon be offering the new Infiniti ESQ. The smallest of Infiniti crossovers has been developed in China, exclusively for the Chinese market to meet Chinese tastes. It shares its underpinnings with the Nissan Juke, but instead of starting with the base model, Infiniti China has started with the more potent Juke Nismo - complete with 1.6-liter turbo four producing 197 horsepower - and added on premium accoutrements. The exterior that appears to be differentiated by a new grille and wheels, featuring the ESQ logo instead of Infiniti's, but the same quirky styling that sets the Juke apart. Though all we can of the interior is the steering wheel, you can bet that Infiniti gave the ESQ a more luxurious cabin space, too.
Infiniti's global communications manager Stefan Wienmann told Autoblog that the company is "expanding [its] portfolio not only globally but also specifically in China," adding the ESQ to a market-specific lineup that includes long-wheelbase versions of the Q50 sedan and QX50 crossover. "We see specific sales opportunities in this segment," explains Wienmann, adding that a targeted project like the ESQ "also enables us to gain experience in positioning a new premium model to the 'new millennials', a customer group that is very important to us."

Is Infiniti shelving plans for Q50 Eau Rouge super sedan?

If you've been looking forward to Infiniti putting the Q50 Eau Rouge concept into production, we've got what could be bad news for you, because word has it that Infiniti may be shelving its super-sedan project. This, according to Infiniti's former chief executive Johan de Nysschen (now head of Cadillac) in a private Facebook post cited by Jalopnik. According to the post, de Nysschen "heard a rumor that Noboru Tateishi is going to cop-out and shelve the Eau Rouge project now that I'm not there to pressure him." Tateishi is a senior engineer and corporate vice president at parent Nissan who, in de Nysschen's estimation, has "more enthusiasm for 'driver's aid's,' apparently, than 'driver's cars.'" Named for a famous corner at the Spa-Francorchamps circuit in Belgium, the Eau Rouge is a concept version of the Infiniti Q50 sedan. It bowed first at the Detroit Auto Show almost a year ago and then showed up in Geneva with the 560-horsepower, 3.8-liter twin-turbo V6 beating heart of a Nissan GT-R. Rumors ever since have hinted heavily at the Eau Rouge making production, with Infiniti going so far as to allow the automotive media – including us – the chance to drive a prototype of the would-be model. But without Johan (or, for that matter, former Infiniti chairman Andy Palmer, now head of Aston Martin) there to see it through, the may just be grinding to a halt – or perhaps de Nysschen is just giving his former colleagues a good ribbing. We've reached out to Infiniti to learn more, and we'll update as soon as we hear back from them. Featured Gallery Infiniti Eau Rouge Prototype View 25 Photos News Source: JalopnikImage Credit: Copyright 2014 AOL Infiniti Concept Cars Performance Sedan infiniti q50 infiniti q50 eau rouge infiniti q50 eau rouge concept