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Infiniti's Vision for Gran Turismo revealed in full [w/video]

Just about any car has to be designed with some sort of limitations, whether it's a production car that has to be usable on the road, a racecar that has to comply with regulations, or even a concept car that does, at the end of the day, actually need to be crafted out of real materials and wheeled onto a stage. But the Vision Gran Turismo series imposes no such limitations. Designed only for a virtual reality, the project allows for designers to craft a purely fantastical design whose limits fall barely short of their own imaginations. It presents companies with the opportunity to represent their brand as they want to, so it comes as little surprise that every automaker from here to Hong Kong has been lining up to take part. And the latest is Infiniti. Previewed in a pair of teaser renderings barely over a week ago, the Infiniti Concept Vision Gran Turismo is a suitably striking addition to the virtual world of the Gran Turismo video game franchise. Designed at the company's Beijing studio, the brief calls for a 4.5-liter naturally aspirated V8 hybrid powertrain, with a front mid-ship layout driving a rear transaxle for ideal 45/55 front-rear weight distribution. Beyond that it's all flowing forms, extreme aero and signature Infiniti design cues like a widened version of the brand's trademark grille shape and the kink in the rear pillar. It's got butterfly doors hinged ahead of those spindly mirrors, center-lock alloys crafted from carbon fiber, deeply sculpted aerodynamic elements, a large boomerang-shaped rear wing and aggressive long-hood/low greenhouse proportions. It's F1 meets GT, to hear Infiniti tell it, and whether you've got a PS3 and a copy of Gran Turismo 6 to play around with it or not, you can check it out in the images above and the video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Introducing the INFINITI CONCEPT Vision Gran Turismo The "INFINITI CONCEPT Vision Gran Turismo" has been released on "Gran Turismo 6", available exclusively on PlayStation®3. Infiniti has continued to break new ground in design since the brand was first established. This is a sensuous GT car brimming with the Infiniti philosophy. How to receive it After Update 1.15 has been installed, the car can be purchased from the [Vision GT] area within the [CARS] section in "My Home" (here, you can also find the car's presentation movie).

Infiniti Q30 Concept uncovered in Frankfurt

The curtain has officially been raised on the Infiniti Q30 Concept at the Frankfurt Motor Show, an oft-teased five-door hatchback that will move the neo-luxury brand downmarket to compete with the Audi A3 and Mercedes-Benz CLA-Class. Not only is Infiniti moving down market, it's targeting a younger audience, a field that it hasn't traditionally played in, that wants something different than a hum-drum luxury car. According to Infiniti's marketing director, Hugues Fabre, "Younger customers are coming into the premium segment with their own attitude toward premium-ness."
Infiniti's trademark styling elements are on full display here, from the radically kinked C-pillar and Q50-inspired headlights and grille, to the dramatic character lines on the profile. In the cabin, it looks like an extraterrestrial disco, with a lot of violet lighting, bronzed touchpoints and creamy leather. Ignore the concept car tinsel, though, and you'll see that Infiniti is dead serious when it says the Q30 foreshadows a production model.
We'll have plenty more of the Infiniti Q30, including live images from the 2013 Frankfurt Motor Show floor, very soon. Until then, click over to our Frankfurt coverage page, scroll down for a full press release on the Q30, or click over to the high-res gallery.

Nissan bringing Infiniti brand to Japanese market

Ever hear that the best stuff is saved for export? Just ask Japanese luxury car buyers. It's been decades since Japan's largest automakers set out to take on Europe's finest with dedicated luxury brands of their own, but they have kept those brands largely out of their own domestic market and sold them almost exclusively overseas. But that's beginning to change.
In 2005 Toyota launched the Lexus brand - which it had been exporting since 1989 - in Japan. Honda reportedly planned on bringing its Acura brand to its home market just a few years later, but ended up delaying the move. Now Nissan is reportedly preparing to launch the Infiniti lineup in its own backyard.
This according to a report published in the Japanese business daily Nikkei and now making the rounds of the English-language press. The plan apparently involves offering at least part of the Infiniti model line in domestic Nissan dealers, holding off for the time being on launching a separate dealer network in Japan.