2006 Black Infiniti G35 Base Coupe 2-door 3.5l Leather Premium Sound + Wheels on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

2019 Infiniti QX60 and QX80 introduced with new Limited trim level

The 2019 Infiniti QX60 crossover and 2019 Infiniti QX80 full-size SUV debuted here at the New York Auto Show with new, more luxurious Limited trim levels. They include special wheels and even more luxurious interior touches. On the dark-grilled QX60 Limited, the custom wheels are 20 inches, and on the bigger QX80 they are 22. The half-leather seats on the QX60 are quilted, and the aniline color extends to the armrest and door cards as well. On the QX80, the "Limited" lettering stands out everywhere, from the center console to the seats, which are two-tone, leather and Alcantara. The QX80's dashboard wood trim is matte silver ash, and little trimline-specific details can be seen everywhere. The QX60's engine remains the standard specification 295-horsepower 3.5-liter V6, and the QX80's powerplant is the 5.6-liter V8 with 400 horsepower. Pricing hasn't yet been announced, but the QX60 Limited will be available this summer, and the QX80 Limited can be bought from summer onward. Related Video:

Infiniti to offer pair of designer Q50 sedans on Gilt.com

As Infiniti continues to roll out its 2014 Q50, the luxury branch of Nissan is looking to the online luxury purveyors at Gilt to move a couple of special editions of the new luxury sedan. Infiniti has teamed with designers Thom Browne and Zac Posen to create a pair of unique Q50 models, as part of the sale.
The exterior of Browne's car is finished in nearly reflective chrome. Now, we'd love to hold that against him (it's a bit too Bieber), but we think the interior that includes the designer's signature red, white and blue stripes and sterling silver accents is a bit classier. Posen's Q50 is more subdued, with a shades that seem to blend into each other. This ombré look starts in a light silver matte up front before terminating in a glossy, dark gray in back. We know plenty about the appearance of these two cars, but we're kind of in the dark about which powertrain they feature.
Rather than just throw these up on the web and pocket the profits, Infiniti is doing it right. It'll donate proceeds from each car's $75,000 sale price to St. Jude Children's Research Hospital. As for the people that shell out $75K for the unique Q50s? Not only will they get a new vehicle, but they'll be gifted a $10,000 shopping spree on Gilt, along with a "style consultation."