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Infiniti QX30 Concept is ready to join the compact crossover fray

Today, the compact crossover market is an automotive Klondike. Automakers are scrambling to stake their claim on an increasingly segmented, increasingly valuable landscape. That's especially true in the premium market, where every Audi Q3, BMW X1, Mercedes-Benz GLA, Lexus NX and Buick Encore sold takes up a piece of market share that requires a great deal of effort for another automaker, in this case Infiniti, to reclaim. That makes the new QX30 Concept, debuting this week at the 2015 Geneva Motor Show, an extremely important vehicle for the Nissan-owned brand. The QX30 Concept has already been "earmarked for production" and will be launched next year, according to Infiniti. When that happens, we'll see a compact CUV with toned down styling from the vehicle shown here, much like the upcoming Q30 production model. It's fair to say the looks of the QX30 are in direct opposition to those of the aforementioned Lexus NX. Where that car is sharp and angular, Infiniti's designers emphasized the "spontaneous and fluid" look of the new concept. Infiniti's most recent, Q50-inspired design language works nicely in a compact CUV form factor. The double-arch grille and its flanking headlights give the QX30 a refined, almost predatory look. That, as it turns out, is intentional. "The Q30 Concept was like a panther, lithe and slender. We transformed the QX30 Concept into a mountain lion, strong and muscular," Infiniti's Executive Design Director Alfonso Albaisa said in a statement. The strong, wavy character lines in the profile lead into the short, chopped rear overhangs. Above the beltline, the rear window is raked forward aggressively, lending the QX30 a coupe-like profile. In the cabin, we can already see the makings of a production car's interior, with two strong material choices – dark brown and blue leather – highlighting the dash. On the concept, purple accent lighting is emitted from the center stack's controls, while the violet shade carries over into what looks like a digital instrument cluster and the speaker surrounds in the doors. Sections of quilted leather on the seats, meanwhile, look very nice, but we doubt they will make it to production on what is ultimately going to be a reasonably priced vehicle.

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.

Infiniti Q30 will debut at Frankfurt Motor Show

The Infiniti Q30 made its debut as a svelte concept at the 2013 Frankfurt Motor Show. Now, two years later, the luxury hatchback will make a big return to the German show in September to launch in production guise. Before the end of the year, the first Q30s will start showing up for sale in European showrooms to take on rivals like the Audi A3. To tease the launch, Infiniti has released this single image of the Q30 going through final validation testing on the road. Unfortunately, it's still wearing a very effective camouflage pattern – just like some previously spied examples. Still, we can tell that there are definite similarities to the hatchback's stylish QX30 compact crossover sibling, which is also on the way. Both of them have sharply pointed, narrow headlights and steeply raked hatches. We can also just make out the deeply creased swage line that cuts through the front door handles and then dips down in this photo. Infiniti promises more details to come about the Q30 before the Frankfurt launch. At least for European examples, assembly is reportedly earmarked for the Sunderland factory in the UK. Related Video: Infiniti Q30 to debut at Frankfurt IAA 2015 All-new Q30 compact entry to debut 90 days from today to the public Infiniti's first-ever compact car currently going through validation and dynamic tuning in Europe Sales to begin in Europe before end of 2015 HONG KONG – Infiniti will unveil its first-ever compact car at the International Motor Show in Frankfurt in September this year (September 17 to 27). Two years after the Infiniti Q30 Concept debuted at the 2013 Frankfurt show, the production version of this segment-spanning compact car will be revealed at the show this year. Infiniti is in the final stages of preparing the launch. Dynamic testing and ultimate validation is currently taking place across the UK and throughout mainland Europe where development of the vehicle has been completed at the company's Engineering Center in Cranfield, UK, since 2014. The Q30 will go on sale in Europe towards the end of 2015 with other markets to follow subsequently. More news on the Infiniti Q30 active compact will be released closer to the Frankfurt show in September. About Infiniti Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China.