2011 Infiniti Journey on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

2025 Infiniti QX80's Klipsch audio system previewed at CES

Infiniti hasn’t shown us the redesigned 2025 QX80 full-size, three-row SUV yet. But, the automaker is previewing its high-end audio at CES 2024. Infiniti has announced that the 2025 QX80 will feature an available Klipsch Reference Premiere audio system. But instead of showing it to us in the new production car, itÂ’s being showcased in the Infiniti QX Monograph concept, which we first saw at Pebble Beach last year. Klipsch, a high-end speaker company, will be supplying the QX80 with a total of 24 speakers, including ones located in the front headrests. The system includes 1-inch titanium tweeters and an 8-inch TriPower subwoofer, as well as a 24-channel amplifier. Klipsch, known for premium in-home sound, announced at CES 2020 that it would partner with Panasonic to bring its audio quality to the car, and demonstrated its immersive automotive audio at CES 2021 with Panasonic and Dolby Atmos Music. Just last year, the 2025 Ram 1500 debuted with Klipsch audio in its Tungsten model. Now, Klipsch enters a new vehicle segment with the Infiniti QX80. The fact that Infiniti is showing off the Klipsch audio in the QX Monograph has us wondering just how much that concept previews the 2025 QX80. The availability of the Klipsch audio system is just the first little tidbit about the 2025 QX80 weÂ’re getting from Infiniti, with more to come as the carÂ’s debut approaches later this year. “The all-new QX80 is poised to elevate InfinitiÂ’s flagship with evolved design language, exceptional craftsmanship and cutting-edge technology that will make it the new standard in the luxury SUV space,” Craig Keeys, group vice president of Infiniti Americas, said in a statement. “As we embark on an Infiniti product renaissance, we canÂ’t wait to share all the ways QX80 will deliver extraordinary comfort and convenience for all three rows.” Stay tuned. Related video:

2022 Infiniti QX50 starts at $40,025

Infiniti upped prices on the 2022 QX50, but at least some of the MSRP increase goes toward new features. Nissan's luxury arm made ProPilot Assist standard for all five trims, the driver assistance suite includes tech like steering assist, intelligent cruise control, speed limit assist, and distance control assist. Apple CarPlay is another included item for next year's model, as well as an auto-dimming rearview mirror, and more soft-touch luxuries for the rear quarters with keyless entry able to be activated by the rear doors now, LED welcome lights in the rear door handles, and a USB-C port for the aft chairs. The first four grades are front-drivers; adding all-wheel drive adds $2,000 to the tab. For 2022, top front-wheel drive Autograph bows out, making AWD the de facto standard. The trims and their pricing after the $1,025 destination fee, plus their differences from the 2021 model, are: Pure: $40,025 ($950) Luxe: $43,375 ($750) Essential: $47,825 ($2,000) Sensory: $52,525 ($1,400) Autograph AWD $57,975 (no change) On top of the other newly standard equipment, the Essential trim picks up a heated steering wheel, 16-speaker Bose Performance Series audio, climate-controlled front seats,  Luxe fits "leather-appointed seats," and offers an updated Appearance Package for $1,200. The bundle is composed of black mirror caps, body color rear diffuser, black mesh grille, black fender accents, a black liftgate finisher, and 20-inch black-painted, machine-finished wheels. A graphite headliner finishes the package inside.   Sensory snares some features formerly reserved for the Autobiography, like "leather-appointed" perforated seats, four-way passenger power-seat lumbar adjustment, heated outboard seats in the second row, ultrasuede interior trim, and a motion-activated liftgate.  The eight-strong color palette welcomes a new Slate Gray hue. Mechanicals don't change, every model powered by a 2.0-liter inline-four cylinder with 268 horsepower and 280 pound-feet of torque, routing its output through a continuously-variable transmission. The 2022 Infiniti QX50 should reach dealers later this month.