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Infiniti G37 to live on in showrooms alongside 2014 Q50

Infiniti is preparing to roll out its hotly anticipated 2014 Q50, a car that not only ushers in a new alphanumeric naming strategy, it ostensibly replaces the G37 as the brand's bread-and-butter sport sedan. That will happen, but not in the short-term, as the G37 will continue to be manufactured and sold alongside the Q50, at least for the rest of this year.
Infiniti spokesman Kyle Bazemore has confirmed to Autoblog that a decision is pending on how long to extend the G37 sedan's production run. "We're taking Q50 up a little bit, and that allows us to keep the G Sedan in the lineup... It [Q50] certainly started as a replacement, but it ended up being much more than that." Confusingly, Infiniti has already announced that the Q50 is to start at $37,605 (including $905 destination charge), yet the 2013 G37 is more expensive, starting at $38,255 delivered according to Infiniti's consumer website. Thus, a price drop on the G37 is likely coming in short order.
So why hold on to the older model? With the Q50 launching exclusively with V6 and Hybrid models (a turbo four and diesel are said to be in the cards down the road), Infiniti evidently feels it is risking leaving lower-end sales on the table. "There's a lot of movement with the [BMW] 320i and such, and this allows us a two-tier strategy to compete," says Bazemore. Keeping the G37 on tap at a lower price for fleet sale duty may also serve to protect the Q50 as it establishes itself on the market.

2014 Infiniti Q50

Avoiding An Identity Crisis... For Now
Infiniti is a brand that has been quietly undergoing major upheaval - and not just with the numbers and letters on its trunklids. Back in December, Nissan's premium brand rankled fans and pundits by announcing it would redo its alphanumeric nomenclature, yet that decision was but a PR speedbump - there are bigger fish to fry. After all, this is a marque that was on the chopping block just a couple of years ago, and now it has a major opportunity to succeed thanks to new investment, new independence (Infiniti is now responsible for its own design, engineering, marketing, quality and human resources), a new global headquarters in Hong Kong, and new marching orders from new leadership that calls for a revitalized and expanded portfolio.
Yet if you think that the Q-based naming convention is the first sign of the brand's new direction, you might have missed Infiniti's biggest signal flare: the 2013 JX crossover. Fine premium three-row crossover that it may be, it's still the first Infiniti in ages that operates without a scintilla of driving entertainment at the core of its genetic makeup. (The last - and perhaps only - previous example was also Pathfinder-based, the 1997 QX4). To be fair, three-row CUVs have a laundry list of priorities before driving enjoyment figures in, but the message the JX (henceforth known as the QX60) sends is clear: Infiniti is going after more segments and more customers. Plans are afoot to expand the company's product line by a whopping 60 percent over the next five years, and in short, that means Infiniti is no longer content to be the unsung Japanese BMW - it needs vehicles that satisfy a wider swath of consumers. Despite all this, Infiniti officials we spoke with were keen to assert that driving pleasure remains very much core to their mission, and to that of this 2014 Q50 in particular.

Infiniti Q70 won't live to see 2020

The Infiniti Q70 won’t be returning for the 2020 model year, effectively killing InfinitiÂ’s large luxury sedan. This news comes to us via a report from Motor Authority, citing “the automaker” and Infiniti spokesperson Kyle Bazemore. WeÂ’ve reached out to Infiniti to confirm the news, but it doesnÂ’t strike us as a surprising move whatsoever. Update: Infiniti confirmed the Q70 won't be sold in the U.S. or Canada for the 2020 model year. Back in July of this year, Nissan made it clear that we should expect 10 percent of its models to be cut from its global product lineup. We speculated then that the Q70 and Q70L would be part of these cuts, as itÂ’s the manufacturerÂ’s worst-selling model. To no oneÂ’s surprise, that eventuality came true. Infiniti moved 4,479 Q70s and Q70Ls in 2018, making it a super low-volume vehicle in a tough segment. Back in the mid-2000s, Infiniti topped 20,000 sales of its largest luxury sedan (not named the Q70 at the time). Cars like the Mercedes E-Class, BMW 5 Series and Audi A6 are all more enticing buys next to the aged Q70 — a slightly cheaper base price was the last stand for this vehicle, but it looks like a good deal wasnÂ’t enough to save it from our crossover apocalypse. Infiniti SUV sales are up, as the QX80 continues to gain more ground in 2019. More folks are opting for the raised and rugged options than smooth and comfortable sedans across the industry, which is why we continue to see news like this. Unfortunately, the Q70 isnÂ’t riding off into the sunset in any sort of glory. We can trace the Q70Â’s lineage back through a few name changes (Q45 into a series of M cars like the M45 and M56). Its oldest ancestor would be the Infiniti Q45, which was a revolutionary car back in the early 1990s. It featured an active hydraulic suspension system that aimed to provide a supremely comfortable ride and flat cornering at the same time. When equipped with the suspension system, hydraulic actuators on each wheel were able to counter the forces exerted on it from cornering, braking and acceleration. And remember, this was 1991!  Transitioning back to today, Nissan and Infiniti have made it clear that EVs will be the future. We know that weÂ’d love to see another industry-changing flagship sedan from Infiniti, and a fully electric vehicle might just be the way to go about it. Anybody wanting for a production version of the Q Inspiration Concept?