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All new Hyundai Elantra revealed in Korea

After thoroughly teasing the next-generation Elantra, Hyundai is finally unveiling its latest sedan for the South Korean market (where it's called the "Avante"). While the names might be different, expect the revised model to look just like this for the North American debut at the Los Angeles Auto Show in November. Although, the powertrain range might be tweaked when crossing the Pacific. Hyundai is reworking the swoopy Fluidic Sculpture design language into a sleeker, simpler shape for the latest Elantra, and the company calls the new direction "Modern Premium." Up front, there's a big hexagonal grill to grab attention, and it's matched with squinting headlights on each side. The roof now simply flows back elegantly to the trunk, and the sides are left largely unadorned beyond an understated crease along the shoulders. At the rear, narrowing taillights stretch horizontally across the trunk. Also, while the upgraded styling is meant to make the Elantra look low and wide, the dimensions grow less than an inch in length and width. Beneath the upgraded design is a revised platform that's made of 53 percent advanced high strength steel, versus 32 percent before. The result is a stiffer frame that Hyundai claims leads to better crash test results and lower NVH. Drivers get added security from a safety suite that includes autonomous emergency braking, high beam assist, blind spot detection, and rear cross traffic alert. Hyundai is clear that powertrains can vary with region, but South Koreans get three choices in the Avante. A 1.6-liter gasoline-fueled four-cylinder offers 130 horsepower and 119 pound-feet of torque, and a 1.6-liter diesel makes 134 hp and 221 lb-ft. There's also a 2.0-liter petrol mill running on the Atkinson cycle that produces 147 hp and 132 lb-ft. Rumors suggest North America might get the turbocharged 1.6-liter from the latest Tucson with 175 hp and 196 lb-ft. Hyundai Motor Holds World Premiere of All-new Elantra in Korea 09 September, 2015 • Hyundai Motor's best-selling model evolves with innovative design • Award-winning compact sedan inspires driver confidence with enhanced performance and stable handling • Class-leading convenience and safety features are tailored to customer needs September 9, 2015 – Hyundai Motor Company, South Korea's largest automaker, today unveiled the 'All-new Elantra (named Avante in Korea)', a sophisticated evolution of the brand's long-established compact sedan.

Super Bowl commercials: Steven Tyler, Emerson Fittipaldi, Keanu Reeves and more

Sunday is Super Bowl LII, which means America will immerse itself in high-calorie potluck fare, garish halftime-show entertainment (Justin Timberlake, bringing sexy back, but not that kind), the most expensive and over-the-top TV ads of the year, and — oh yeah — a football game between two teams connected by Amtrak's Northeast Corridor line. What else you gonna do on the first Sunday of February? As usual, automakers plan big, splashy TV spots to reach all those gajillions of eyeballs glued to the teevee, though the list may be shorter than in previous years. Here's a roundup of what we know is coming. Hyundai Hyundai will test the football/futbol divide with a 60-second spot starring a youth-soccer ref who arrives for the game dramatically and just in time in his 2018 Kona. Only it's Super Bowl Sunday, so he — along with the two coaches, and apparently most of the parents — are eager to get on with their game-day plans. Advantage: football, being the message, we guess. The ad does make a quick plug for Hyundai's BlueLink nav system, but this is only nominally about the car. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hyundai also plans a 60-second ad that recognizes people fighting pediatric cancers and highlights its own nonprofit organization that focuses on the cause, according to Reuters. Kia This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Korean automaker will put Aerosmith frontman Steven Tyler behind the wheel of its new Stinger on an abandoned racetrack. The former " American Idol" host promptly puts it into reverse, going back to his '70s heyday, courtesy of some CGI, to the strains of "Dream On" played backwards. Trotting out an almost-70-year-old to relive some classic rock glory fits the Super Bowl template to a T. Two-time Formula One and Indianapolis 500 champ Emerson Fittipaldi also makes a cameo. It airs in the third quarter. Lexus This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lexus teams with Marvel Studios to preview its forthcoming movie "Black Panther," which arrives in theaters Feb. 16. In "Long Live The King," the Black Panther, a.k.a. King T'Challa, played by Chadwick Boseman, dispatches some bad guys to recover stolen Vibranium after clinging to the roof of a speeding 2018 LS 500 F Sport, driven by co-star Danai Gurira.

Hyundai unveils new i10

Hyundai has just revealed the new i10, the sub-Accent five-door sold in Europe. The diminutive city car first went on sale in 2007, but received a light facelift in 2011, to bring it more in line with Hyundai's then-new styling theme. The new model is an even more style-conscious offering, with a gaping front fascia, integrated LED running lights (because, why not?), and a stylish side strakes integrated into the doors.
The new model is longer (80 millimeters or 3.14 inches) and wider (65 mm or 2.5 in) than the car it replaces, but is 50 mm (2.0 in) lower than the old i10. The result is a purported best-in-class legroom and cargo space, while the lower overall height should lead to a slightly better driving experience. The wheelbase has been stretched an inconsequential five millimeters as well, as part of its move to a new platform.
Hyundai hasn't announced any engines just yet, although we'd suspect the regular suite of three- and four-cylinder engines, with both gas and diesel options will be available. The new i10 begins production in September, and will do battle with A-segment stalwarts like the Fiat Panda, Renault Twingo and Volkswagen Up!.