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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

VW ID.4, the new Buick Envision and crossing Hyundai's N Line | Autoblog Podcast #668

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Associate Editor Byron Hurd. It's a review-packed episode this week, but it kicks off with a discussion of Volvo's plans to electrify by 2030 and move their EV sales online. From there, they get into Greg's time with VW's game-changing new ID.4 electric crossover. Byron then talks about his time with two very different new vehicles: the 2021 Buick Envision luxury crossover and the 2021 Hyundai Sonata N Line, which may or may not be a sport sedan. Finally, they tackle a fascinatingly complex twitter question: What is the best 'economy' muscle car? Autoblog Podcast #668 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown News Volvo introduces 2022 C40 Recharge crossover, announces all EV sales will be online-only What we're driving 2021 Volkswagen ID.4 2021 Buick Envision  2021 Hyundai Sonata N Line Reader question What is the best 'economy' muscle car?  Feedback Email – Podcast@Autoblog.com Review the show on iTunes Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video: Auto News Green Podcasts Buick Hyundai Volkswagen Volvo Green Automakers Electric Future Vehicles Sedan

Vegas dealer sets world record with 218-Hyundai parade

How many Hyundais would you need to gather in one parade to set a world record? 218, it turns out. That's how many of the Korean automobiles gathered for a recent procession which has now been certified by Guinness as a world record. The event was orchestrated by Henderson Hyundai just outside of Las Vegas, NV, raising $4,000 for the STOP DUI campaign. Though the parade was actually held back in December as part of National Impaired Driving Prevention Month, it was just verified by Guinness now, with each of the 218 motorists to receive a certificate of participation at a celebratory event at the dealership this coming Saturday. The record had been previously set by Lithuanian business consulting firm UAB SDG. Of course that's just the record for Hyundais specifically. Guinness also keeps records of other brands and vehicle types as well. Ram, for example, set the record for the most pickups in a parade this past April at 451, while a procession of 964 Ferraris set another record at Silverstone in 2012. Henderson Hyundai Superstore In Nevada Sets A New Guinness World Record For The Largest Parade Of Hyundai Cars LAS VEGAS, June 22, 2015 /PRNewswire/ -- Henderson Hyundai Superstore, the number one rated Nevada Hyundai dealer three years in a row by DealerRater, announced today that it has been awarded a Guinness World Record for coordinating the largest parade of Hyundai cars ever. In honor of National Impaired Driving Prevention Month last December, Henderson Hyundai Superstore called on local Hyundai owners to participate in its attempt to break the Guinness World Record for the world's largest parade of Hyundai cars and pledged to make a donation for each participating vehicle to STOP DUI, a local organization dedicated to bringing awareness to the consequences of intoxicated driving. With a total of 218 Hyundai cars participating in the parade and a donation of $4,000 to STOP DUI, they officially set the world record previously held by UAB SDG, a business consulting firm based in Kaunas, Lithuania. "Our goal was to give our clients and community members an opportunity to actively participate in bringing awareness to a problem that is devastating families in our area," said Frank Maione, owner of Henderson Hyundai Superstore.