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Volkswagen Group, BMW Z4 top Total Value Awards by Strategic Vision

It was just nine months ago that Strategic Vision announced its 2011 Total Value Awards, but you don't have to wait until next year for the 2012 awards. The Volkswagen Group keeps its lead as the number one brand, with seven products taking top category spots: Golf, Jetta Wagon, CC, Eos and Audi A3 Wagon, Q5 and Q7. Strategic Vision says "true innovation" - "rich and impactful, intuitive, motivational, in-depth and is able to trigger description by the user in great specificity" - is the open secret of the brands with the strongest showings. Results are culled from 77,153 owners covering more than 350 new cars bought between September of 2011 and 2012 ranked in the Total Value Index (TVI).
Other notable winners are Hyundai-Kia following VW in the brand category and having the Hyundai Elantra and Kia Sorento among category winners, the BMW Z4 taking the premium roadster category and the highest overall score of any vehicle, the Chevrolet Volt continuing to gather silverware in the Special Category, nabbing the second-highest score of all and representative of "nearly perfect innovation," and Chrysler and Dodge being most improved.
Check out the press release below for your day's dose of jargon and all the winners.

Hyundai's 2015 Genesis Super Bowl commercial is Dad-approved

Super Bowl commercials allow advertising and marketing execs the opportunity to let their hair down, have a bit of fun and get silly. That's why Audi's ad features a mutant, CGI-animated dog, GoDaddy's spot features a beefcake Danica Patrick and Kia has recruited Laurence Fishburne as Morpheus, from the Matrix films. Hyundai, meanwhile, didn't seem to get the memo.
It's not that its spot is bad, but it does feel a bit boring, playing a lot like Hyundai's non-Super Bowl advertisements - in other words, not something we're going to be talking about next Monday around the water cooler. Called Dad's Sixth Sense, the 30-second clip shows off the 2015 Genesis Sedan and its auto emergency braking system, after showing dad's saving their kids from what we imagine would be fairly painful, and in some cases horrific, accidents (tackling a hot barbecue, anyone?).
We've got the full spot down below. Keep your eye out for it on Super Bowl Sunday.

Hyundai app lets you build your own zombie apocalypse car

Walking Dead fans, rejoice! Thanks to Hyundai, you can build your very own virtual zombie survival machine. We've all seen the light-green Hyundai Tucson transporting the likes of Rick Grimes and his motley crew of survivors in AMC's hit series, and now you can get in on the action with Hyundai's Walking Dead Chop Shop.
Available both as a mobile app and desktop version, this quirky configurator presents you with a choice of three Hyundai vehicles: the Veloster Turbo, Santa Fe and Elantra. Each one has its strengths, though we particularly like the Santa Fe's utility. After all, according to Hyundai, "There's room for seven survivors inside" and you won't have to worry about "getting zombie all over your seats. They're easy to wipe clean." But for those who prefer not to invite zombies along for the journey, the speedy Veloster Turbo and its 201-horsepower engine may be the way to go.
Once you select your post-apocalyptic ride, you have a choice of colors (including Apocalypse Black, of course), decals ("Alive Inside" is a useful one) and nearly 300 other zombie-fighting features. We're partial to the automatic shotguns on the hood, although the flamethrower is also quite tempting. You can even add titanium or aluminum armor and a dizzying array of other defensive and offensive weapons: spinning saw blades on the wheels, a horde plow on the front bumper and barbed wire on the side windows, just to name a few.