2014 Hyundai Santa Fe Sport 2.0l Turbo on 2040-cars

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YouTube tallies votes for this year's top five Super Bowl spots [w/video]

When we asked you to tell us which of this year's 16 car-themed Super Bowl commercials you liked best, you chose the Farmer commercial from Chrysler Group, advertising the Ram trucks, over Audi's Prom commercial in second place. Turns out the voters in YouTube's Ad Blitz poll agreed, voting the same commercial to the number one spot from among the field commercials in every category.
From there, however, they went in a totally different direction. Budweiser's The Clydesdales spot came second, Samsung's The Next Big Thing took third. The Jeep Whole Again ad scored fourth in the YouTube poll, fifth in our poll of auto commercials, and the Hyundai Team spot got fifth from the YouTubers, but ninth in our poll.
The voting results don't match up with the viewing numbers, though - while Farmer has more than 13 million views, The Next Big Thing is well beyond 21 million. You can read the press release below and see all five spots, lined up for you, one more time.

New Genesis G80 costs $2,650 more than its predecessor

If you're in the market for a Hyundai Genesis, you'd best act fast. The Korean company's new luxury sub-brand, Genesis, just announced pricing for the rebadged G80, kicking the starting figure up across the board while adding a suite of desirable safety and tech features. The base model, with a 3.8-liter V6 and rear-wheel drive, starts at $41,400. All-wheel drive adds $2,500 to that figure, while both V6 models add $2,650 to the price of a Hyundai-badged Genesis sedan. Hyundai justifies the increase with a slew of now-standard equipment from the current car's discontinued Tech Package, including automatic emergency braking, blind-spot monitoring with cross-traffic alert, lane keeping assist, lane departure warning, high-beam assist, and adaptive cruise control. Considering the Tech Package tallied $3,500, this is a net win. You can improve your six-cylinder G80 with a pair of packages. A $4,750 Premium Package adds fog lights, a panoramic sunroof, a 14-speaker Lexicon stereo, a seven-inch color instrument display, vented front seats, and a power sunscreen for the rear window. Genesis essentially carried over the current $3,500 Ultimate Package, which now costs $4,200. It includes matte wood, full-color HUD, 9.2-inch touchscreen infotainment, a 17-speaker Lexicon stereo, and a power trunk lid, along with an upgraded power driver's seat, which used to be part of the Tech Pack. If you're hankering for the V8 model – no longer listed on the Hyundai USA consumer page – you're looking at a $650 bump, from $53,850 to $54,550. There are no option packs for the V8, so all you need to do is pick a color and drive away. Not surprisingly, the G80 undercuts its rivals by a few dollars. BMW will happily sell you a base 5 Series for $51,195. Mercedes offers an E-Class, the E300, at $53,075. Audi and Lexus are slightly more down to earth – an Audi A6 is $47,125 while a base GS is $46,595. So, going with the V6 G80 against its all-four-cylinder-turbo competition will save you, on average, around $8,100. That makes the $8,950 in option packs look awfully attractive. The difference between the G80 V8 and its rivals is smaller, but still significantly stacked in Genesis' favor, mainly because only BMW still offers a V8 in this segment – it's $67,295 ($12,745 more than a base G80 V8). Pricing on the US market 2017 E-Class is only available for the 2.0-liter, turbocharged E300, while neither Lexus nor Audi sell a V8 outside their respective high-performance brands.

Hyundai HND-12 Enduro Concept shows Seoul a motorcycle-inspired CUV

While the New York Auto Show is grabbing our attention with major debuts, Seoul, South Korea, is celebrating its own automotive event. There, Hyundai is showing off a new three-door crossover concept called the HND-12 Enduro that's inspired by long-distance, off-road motorcycles. Despite its rugged inspiration, this concept isn't made to get dirty, Instead, the Enduro is aimed at folks living in cities "with energetic, athletic lifestyles," according to Hyundai. The result looks like a Veloster after spending a lot of time at the gym that's mixed with a smaller take on the Intrado concept. To fit Hyundai's modern style, the Enduro wears a hexagonal grille but features a polished aluminum blade at the bottom that wraps around to a the muscular, black-cladded fenders. Even with its higher ride height, the concept looks a bit more like a sporty three-door hatch than a CUV in profile. The roof has just the slightest curve and leads to a tiny rear window, which is outlined almost completely by the taillights. To lend a little more utility, side steps near the rear wheels make it easier to load the top, but good luck finding much room up there to carry anything. Although, one neat feature is a sliding storage drawer hidden in the bumper just below the hatch. Inside, the Enduro is driver-focused with the center console and dashboard enveloping the pilot. Hyundai designers also try to bring in some motorcycle cues with a steering wheel inspired by the hand moldings of a road bike. While purely a concept for now, power from the Enduro comes from Hyundai's 2.0-liter turbocharged four-cylinder engine, and it's linked to a seven-speed dual clutch gearbox. Related Video: HYUNDAI MOTOR INTRODUCES 'ENDURO' LIFESTYLE CUV CONCEPT AT 2015 SEOUL MOTOR SHOW Urban crossover utility vehicle harmonizes with energetic, athletic lifestyles 'The Professional Gear' for drivers wanting to escape the ordinary Design concept is expressed in rugged, versatile yet sophisticated form language April 2, 2015 - Hyundai Motor is celebrating the world premiere of its all-new design concept, the 'Enduro' lifestyle urban crossover utility vehicle (CUV), at the 11th Seoul Motor Show today (Thursday). The name 'Enduro' is derived from 'Endurance.' Also, Enduro visually combines SUV looks with rally motorcycles which compete in the world's toughest rally events. The Enduro is designed as the perfect partner for individuals living in the modern city with energetic, athletic lifestyles.