2011 Hyundai Santa Fe Se 3.5l V6, Automatic, Fwd, Cloth, 37k Mi., on 2040-cars

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2015 Hyundai Sonata Eco nets 38 mpg from 1.6L turbo, 7-speed DCT

The wholly renewed 2015 Hyundai Sonata is on the verge of launching here in the United States, but it appears there's a bit more to the story first told at the New York Auto Show earlier this year. Hyundai has just revealed the first images and details of the Sonata Eco, a new entry in its midsize sedan lineup that combines a small, turbocharged engine and dual-clutch transmission to achieve an estimated 28 miles per gallon in the city and 38 mpg highway.
That new powertrain is Hyundai's 1.6-liter turbocharged inline-four, rated at 177 horsepower and 195 pound-feet of torque. That power is sent through a new, seven-speed dual-clutch 'box - the first gearbox of its type in the segment. Hyundai points out that the Sonata Eco's 32 mpg combined rating offers a 10 percent improvement over the 2015 Sonata SE with its 2.4-liter naturally aspirated inline-four.
38 mpg highway is pretty impressive, especially considering rivals like Toyota's electrified Camry Hybrid musters up only one better, with 39 mpg on the highway (though its 43 mpg city fuel economy is, obviously, much better). And while Hyundai still has not detailed news about a next-generation Sonata Hybrid, we've heard the company is still committed to offering one.

2014 Hyundai Veloster Turbo R-Spec loses creature comforts, gains sporting equipment [UPDATE]

Hyundai unveiled the Veloster Turbo R-Spec at the LA Auto Show yesterday, and it's touted as a high-performance model without some of the standard features usually found on the Veloster Turbo, such as proximity-key entry with push-button start, premium gauge cluster, side-repeater mirrors, driver's auto-up window, high-gloss interior trim and heated leather seats.
Like the other three R-Spec models Hyundai has released (Genesis Coupe 2.0T R-Spec, Genesis Coupe 3.8 R-Spec and Genesis 5.0 R-Spec), the Veloster Turbo R-Spec skimps on interior appointments to keep the price down. But Hyundai thinks that people who buy it don't want that equipment anyway, and would rather install aftermarket goodies. The car is priced at $22,110 (including the $810 destination fee), which makes it the least expensive Veloster Turbo model.
The pared-down hatchback's special features include R-Spec-specific sport suspension, retuned steering and a B&M short-shifter for the six-speed manual transmission (the R-Spec isn't offered with an automatic). That's all great, but we can do without the red-accented side skirts and front splitter, which look just as tacky in person as they do in pictures.

Hyundai in hot water over suicide-themed commercial

There's a surprisingly long and storied history of automakers creating suicide-themed advertisements. You'd think the companies and their marketing firms would have figured out by now that such ads always result in a swirl of backlash - see examples from Audi, Citroën, General Motors and Volkswagen, all pasted down below, as proof.
It seems somebody at Hyundai didn't get the message that many people don't find suicide a laughing matter. A video making the rounds on the web that was, according to Hyundai, produced in the UK, depicts a man trying to commit suicide by pumping exhaust fumes into the passenger compartment of his car. As it turns out, the self-assisted death doesn't quite go according to plan.
Scroll down below to see the ad from Hyundai, a slew of similar spots from other automakers, and an official statement from Hyundai. After that, we suggest reading this piece from our friends at AOL Autos to see how deeply such thoughtless advertisements can affect people.