2014 Hyundai Genesis Coupe 2.0t R-spec on 2040-cars

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Hyundai Motor Group reveals the E-GMP modular electric platform

Just as Volkswagen has the MEB platform for its ID. line of electric cars, Hyundai Motor Group is launching a modular architecture of its own. It's called E-GMP for "electric-global modular platform," and the motor and battery powertrain is called PE for "power electric." These components will underpin models from Hyundai, Kia, Genesis and the new Ioniq brand. The first to launch with it will be the Ioniq 5. One of the interesting aspects of this platform is that it will be designed with rear-wheel drive in mind. Like VW's and Tesla's EVs, the basic layout will feature a rear-mounted motor powering those back wheels, and the battery pack fits in the floor between the wheels. All-wheel drive will be available on some of these models with the addition of a second, front-mounted motor. That front motor will be able to mechanically disconnect from the front drive axles when not needed, allowing for less mechanical drag and more efficient driving. Hyundai is promising impressive performance from the E-GMP and its batteries and motors. The company claims that a car built on the platform could be capable of 0-62 mph sprints of 3.5 seconds with a top speed of about 162 mph. This will vary depending on motors, and Hyundai Motor Group revealed that there are three outputs of motor in development. Maximum range is expected to be 311 miles on the WLTP cycle. Hyundai didn't give exact power outputs or battery capacity in kWh, though. The battery pack is made up of standardized modules that can be added or subtracted depending on the needs of the vehicle, and the individual cells are pouch-type, similar to what GM is using in its Ultium batteries. The E-GMP cars will also support fast charging up to 800V and 350kW, so an 80% charge from empty could happen in just 18 minutes. Two-way charging will also be supported, so your electric Hyundai or Kia could provide up to 3.5kW of power to various appliances or even to another EV. Hyundai says you could run a "midsize" air conditioner and a 55-inch TV for up to 24 hours with an E-GMP car. Hyundai 45 View 14 Photos We won't have to wait long to see the first car based on this platform. The Ioniq 5, which will take design inspiration from the Hyundai 45 concept, will launch next year. The Ioniq 6, based on the Hyundai Prophecy concept, will come in 2022 and the Ioniq 7 in 2024. The first Kia model will be a crossover revealed next year, and it will have a performance variant.

Sonata, Elantra driving down Hyundai quality scores

Hyundai was the butt of many jokes in the auto industry when it first entered the US market, but since then, it has forged ahead and built cars that stand with the best in their respective segments. The 2011 Sonata and 2011 Elantra were seen as the apotheosis of the brand's forward progress when they were introduced, but falling J.D. Power and Associates Dependability Study results may actually cause them to hurt the company's hard-earned reputation.
J.D Power's study examines three-year-old vehicles for problems per 100 vehicles. Since the 2011 study for 2008 model year cars, Hyundai has fallen from 10th overall with 132 problems to 27th in the 2014 survey of 2011 model year vehicles with 169 problems. It was also Hyundai's second consecutive year of an increase in reported problems. According to Automotive News, many of these problems are due to faults with the Sonata and Elantra, but J.D. Power didn't identify specifically what issues caused Hyundai's dependability to tumble so far down the list. However, the study found that, on average, reliability fell throughout the industry for the first time since 1998.
Getting the Sonata and Elantra right are vital to Hyundai. In 2013, they were the company's best-selling cars. "We'll be closely going through the data to see where improvements need to be made. Hyundai's goal is nothing short of quality leadership, and the report shows we have work to do," Hyundai spokesperson Jim Trainor said in an email to Autoblog.

Where is Hyundai's upscale Genesis brand going, and what is it, anyway?

"Genesis is the beginning, where everything sprung from. That's where the light is, and that's where we see ourselves." Manfred Fitzgerald. A genesis is an origin story, a new start. So when Hyundai had accomplished its original mission of achieving near parity with the top Japanese marques in the middle-class car market and decided to attempt to move upscale into the profitable luxury automotive sector a few years ago, it made some sense that this was the moniker it bestowed to its spinoff brand. "Genesis is the beginning, where everything sprung from," says Manfred Fitzgerald, the global brand chief. "That's where the light is, and that's where we see ourselves." But now that genesis has turned to germination. A pair of production sedans have been launched, the G80 and G90 luxo-barges. A smaller, 3 Series-fighting sedan, the G70, was previewed as a concept in last year's New York Auto Show. And now, last week in New York, the brand showed something in the all-important crossover category, the GV80. Powered by a hydrogen fuel cell, it's a look ahead at what Genesis' SUV line could be like, though the fuel-cell element faces hurdles. View 2 Photos "We have great resources with our brand partners in fuel-cell technology, so when it came to alternative propulsion, this was a natural," says Fitzgerald. "Not just for the US market, but looking at this globally, this is the best technology, but there are a lot of pain points to overcome, especially in terms of infrastructure." Genesis has promised us a handful more cars by 2020, including a coupe and another crossover. Expansion into additional vehicle realms ought to help flesh things out a bit. Though the brand can't really flesh things out any less. Only Maserati, Alfa Romeo, Smart, and Bentley sold fewer cars so far this year, and two of those brands are a century old and Italian, one is a century old and extremely exclusive, and the other is irrelevant in the United States. Given that company, where does that place Genesis? After a recent test drive in a G90, we have to say that we're not sure. The styling is acceptable, if a bit derivative and anodyne. The level of delight is quite lackluster. And the ride is cushy, quiet, and competent, but no better than a contemporary Buick. In a category in which excellence and exquisiteness are the point of entry, what does Genesis represent, what is its category-killing feature or component or capability? "We are known for being audacious.