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Hyundai puts its hydrogen development program on hiatus

UPDATE: According to Pulse news in South Korea, Hyundai denies that it has paused development of hydrogen fuel cells. Instead, the report suggests the team was reshuffled as technological hurdles have slowed down progress. Time will tell which version of the report is factual. Hydrogen technology has reportedly lost one of its biggest and most vocal proponents, at least for now. Citing a long list of hurdles, Hyundai has allegedly stopped developing the hydrogen-electric powertrain it planned to put in several of its cars (including Genesis models) in the coming years. Anonymous sources told South Korean publication Chosunbiz that executives pulled the emergency brake after analyzing the results of a feasibility study. Nothing is official at this point, and the report stresses that the pause is temporary. However, the issues reportedly found are relatively serious: they include unspecified technical problems and a lack of marketability due in part to cost-related concerns. The news comes as a surprise because Hyundai has invested a tremendous amount of resources into making hydrogen a viable alternative to gasoline without many of the inconveniences associated with EVs, like long charging times and limited driving range. It's one of the few carmakers in the world that sells a hydrogen-electric car (the Nexo; pictured), and it announced plans to build about 130,000 hydrogen-powered cars annually by 2025. And yet, the Nexo is a tough sell, even in hydrogen-friendly markets like South Korea; 8,206 units were sold there through November 2021. The 671-horsepower Vision FK concept unveiled earlier in 2021 will seemingly remain at the prototype stage. Interestingly, a separate unverified report claims that Hyundai has also shuttered its engine development division. If both are accurate, it means that the Hyundai group (which includes Kia and Genesis) will exclusively develop electric powertrains starting in the near future. Several car companies have tried to pelt hydrogen-powered cars into the mainstream over the past decade and most have failed. Some of the issues facing the technology include the lack of a charging infrastructure and governments with a single-minded focus on EVs. There are 48 hydrogen charging stations in America, according to the United States Department of Energy, and 47 of those are located in California. While that's great news for Californians, it makes the Nexo completely useless for someone driving from Salt Lake City to Seattle.

Volvo, Kia and BYD duke it out in the finals for World Car of 2024

Three electric vehicles — none produced by an American manufacturer — will compete next month for the title of 2024 World Car of the Year, it was announced Monday. The finalists are the Kia EV9, the Volvo EX30 and the BYD Seal (shown above). The latter two are built in China. The three top finalists in five other categories were also named at the Geneva Motor Show in Switzerland. The winners in all six categories will be revealed live during an awards ceremony at the New York International Auto Show on March 27. This year marks the 20th year of the World Car Awards and the partnership with the New York show. Besides car of the year, the other finalists are: Electric vehicle: BMW i5, Kia EV9, Volvo EX30; Luxury car: BMW 5 Series/i5, Mercedes Benz E-Class, Mercedes Benz EQE SUV; Performance car: BMW M2, BMW XM, Hyundai Ionia 5 N; Urban car: BYD Dolphin, Lexus LBX, Volvo EX30; World Car Design: Ford Bronco, Ferrari Purosangue, Toyota Prius. Only Ford among U.S. companies has an entry in the final selections, and only in one category, design, for the Bronco. BMW has four vehicles in the finals, Volvo has three, Kia and Mercedes have two each. BYD from China has two entries as well. The Seal went on sale in in its home market in 2022 and is now available in most of the rest of the world. The BYD Co. (which stands for Build Your Dreams) has surpassed Tesla to become the worldÂ’s biggest maker of electric vehicles, and has its sights set on the U.S. The selection process for World Cars involves 100-plus automotive journalists from 29 countries who vote, as they review and test-drive the eligible vehicles for the 2024 awards. Their journey is captured virtually on World Car TV. Design/Style Geneva Motor Show BMW Ferrari Ford Hyundai Kia Lexus Mercedes-Benz Toyota Volvo Best Cars World Car of the Year

Hyundai planning pure electric Genesis model

The market for luxury EVs is set to grow bigger by at least one model. The latest is set to come from Genesis, the new luxury brand launched by Hyundai. The news, according to Reuters, was revealed by the brand's chief executive Manfred Fitzgerald at the Busan Motor Show in South Korea. "We will definitely go as Genesis brand down the road of alternative propulsions and it is very, very obvious that EV is definitely on the map," said Fitzgerald "I think full electric cars will be the future in the auto industry." The executive stopped short of providing further details or a timeline for the EV's eventual launch, however it's not the first alternative powertrain the brand will offer. The G80 (pictured) is set to gain a diesel version to join the existing gasoline model, aimed principally at the vital European market that Genesis' key rivals call home. The electric Genesis would join a growing field of luxury EVs. Faraday Future is taking aim at Tesla, German automakers like Audi, BMW, Mercedes, and Porsche are expected to launch upscale electric vehicles – and others are likely to follow. Fitzgerald recently signed on as Senior Vice President at the Hyundai group to oversee the Genesis brand, having previously served as branding chief at Lamborghini. He is one of a number of Westerners recruited by Hyundai's vice chairman and heir apparent Chung Eui-sun, the impetus for the upscale brand's launch, alongside the likes of designer Luc Donckerwolke and performance engineer Albert Biermann. Related Video: