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The electric Hummer gets a new logo

GM submitted three trademark applications to government offices here and in Canada, as discovered by GM Authority. Two applications went to the U.S. Patent and Trademark Office and the Canadian Intellectual Property Office on February 4 this year, seeking to reserve the new Hummer logo, at the top in the image above. Note, the two logos aren't to scale; they're about the same size all things being equal, but we shrunk the old mark. GM sent a second application to the USPTO on February 7 requesting the brand name "Hummer" for application to "motor land vehicles, namely, automobiles, trucks and sport utility vehicles; bicycles." True, we've seen the new Hummer script stretched across the front of the coming electric pickup in a teaser clip, but the paperwork continues the process of getting the entire continent ready for the alternate universe resurrection of one of America's most notorious brands.     In 2010, gas prices were in orbit, GM committed to closing the Hummer brand, vandals were setting fire to the scattered Hummers left on dealer lots, the Chevrolet Corvette ZR1 made 638 horsepower, the eco-minded revered the Toyota Prius and the Tesla Model S was still two years away. In that year, it would have been hard to say something more bonkers than, "Hummer's coming back in ten years as an electric pickup, its top trim making 1,000 horsepower and 11,500 pound-feet of torque." But here we are. The new logo's squareness connects it to the resolute bluntness of the old mark, yet the thinner font and chopped corners both modernize the old logo and lessen its truculence. The brand appears headed the same way, with lurid specs and square-jawed looks just like old times, but having in LeBron James a more modern take on the hardcore male vibe than it once got from (unpaid) association with guys like Arnold Schwarzenegger. To be fair, old Hummer commercials always featured women in the driver's seat, or men and young boys dreaming of big adventures, or Regis Philbin chatting up models, but the marketing department couldn't — or didn't want to — outrun the lineup's reputation on the street. We'll see how the electric version and its “incredible on- and off-road capability" fare. According to the teaser site, the new Hummer's debut is still on track for May 20. If the brand manages to recreate the old H3T pickup but with an electric powertrain, it's got one buyer right here lined up already. Related Video:

2024 GMC Hummer EV SUV revealed, priced the same as the truck

Following up on the 2024 GMC Hummer EV pickup truck's big reveal back in October is the SUV variant. And it looks pretty much the way you would expect. From roughly the doors forward, it's the same as the blocky pickup. But the back half now has an enclosed cargo area, a full-door tailgate and full-size spare mounted to it. Besides the tweaked looks, the SUV is physically shorter. The full dimensions haven't been revealed yet, but the wheelbase is 8.9 inches shorter than the truck at 126.7 inches total. The overall length is likely reduced even further, since the tail is much shorter than the truck's with the rear wheels close to the bumper. Both of these changes will greatly improve breakover and departure angles, plus make the vehicle generally more maneuverable on and off road. GMC boasts that with four-wheel-steering, the turning circle is just 35.4 feet, about a foot and a half tighter than the truck. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Powertrains are identical to that of the truck. The EV2 and EV2X get two motors making 625 horsepower. Higher EV3X and Edition 1 trims have three motors making 830 horsepower. Electric range varies between about 250 miles to 300 miles depending on specification. Extremely fast 800-volt, 300-kW DC fast charging is available and included on all but the base trim level. An Extreme Off-Road Package is available on EV2X and above that adds 18-inch wheels with 35-inch mud-terrain tires. You'll also be able to get the ground-clearance-increasing air suspension and four-wheel steering with the famous Crab Mode. Super Cruise will be standard on every GMC Hummer EV. Pricing and trim levels are nearly identical to the pickup truck, with only the Edition 1 varying. The base model starts at $79,995, and each trim and price is listed below. Prices are listed without the destination charge because that figure has not been revealed yet. EV2: $79,995 EV2X: $89,995 EV3X: $99,995 Edition 1: $105,595 ($110,595 with Extreme Off-Road Package) The Edition 1 SUVs will be available first with sales starting early next year. The EV2X and EV3X will go on sale that spring, and the base EV2 trims will go on sale in spring 2024. GMC is taking reservations now, and they can be made at this link. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Sell your own: 2006 Hummer H3

This is part of an occasional look at cars for sale in Autoblog's classifieds. Want to sell your car? We make it easy and free. Quickly create listings with up to six photos and reach millions of buyers. Log in and create your free listings. At the time of the Hummer launch in 1992, America's mood was pretty good, we'd pushed Iraq out of Kuwait, and the economy headed for an uptick. It may not have been the best of times, but it was the perfect time to introduce a thirsty, in-your-face SUV. Regrettably, in the following decade we suffered 9/11, were waging two wars, and then the economic downturn struck. And despite the relative sanity offered by the smaller H3, GM entered into Chapter 11 in 2009 and killed off Hummer. With relatively few sold in the five model years it was offered, finding a clean H3 is a challenge. We like the H3's smaller footprint - relative to the huge H1 and Tahoe-based H2 - and the quirkiness of an inline 5-cylinder matched to a 5-speed manual. With this for-sale example, offered in Arkansas, you'll find mileage perfectly reasonable for a vehicle now 12 years old, and it looks clean. Despite its ruggedness, we'd get a pre-purchase inspection and negotiate on an asking price significantly above book. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hummer Used Car Buying Ownership SUV Off-Road Vehicles