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2024 GMC Hummer EV SUV Edition 1 back on the market after charity auction

The charity auctions at this year's Barrett-Jackson event in Arizona pulled in the usual millions for good causes. Nevertheless, there were no shocking result among the sales like the 2023 Chevrolet Corvette VIN 001 that hammered for $3.7 million in 2022 or the 2022 GMC Hummer EV pickup VIN 001 that hammered for $2.5 million in 2021. In fact, the best result for hammer prices this year was a GMC Hummer EV SUV VIN001 that brought in $500,000, quite a ways down on its bedded sibling. Seems the purchaser decided a little bit of battery-electric arbitrage might be the play, because the SUV is going back up for sale. As caught by CarBuzz, a new member to the Hummer Chat forum started a thread, "Barrett Jackson VIN #1 SUV available." According to the poster who calls himself Bill, "Tread Lightly, the charity organization that the funds went to, aligns well with our company and we were excited to participate with them, however, the Hummer should go to a true enthusiast or collector." The post says Barrett-Jackson "is interested in" putting the Hummer in front of audiences at the Palm Beach auction event April 13-15 or at the Vegas event June 22-24. The vehicle's apparently been built and will be titled in Arizona. It's a loaded Edition 1 in Moonshot Green Matte with a Lunar Shadow interior and three motors making roughly 830 horsepower. There are transparent sky panels that open to create the open-air "Infinity Roof," 14-speaker Bose audio, Super Cruise, Crab Walk and Watts to Freedom mode. Naturally, the seller is willing to part with this bit of history before April and at first said he is ready to "consider a reasonable offer for the vehicle." We're not sure if that means more than $500,000. If so, and without the charity component — the reason these vehicles bring in so much money so often — we suspect such an asking price would be a tough draw. A look at Cars & Bids results for GMC Hummer EV pickups in Edition 1 trim shows prices that regularly surpassed $200,000 last summer are now down to around $160,000. However, two posts later, Bill says his company is "open to all offers."  The Hummer EV SUV Edition 1 retail version will reach begin reaching owners by the end of Q1 this year, which isn't far away. It cost $105,595 when it could be reserved.

2022 Hummer EV Edition 1 pickups ready to go to customers

It's official: Two years after GM announced the electric GMC Hummer pickup, the first couple dozen units have left the line at the GM Factory Zero Detroit-Hamtramck Assembly Center, according to GM president Mark Reuss. In an interview with CNBC to celebrate the milestone, Reuss said 17 Hummer EVs are ready for delivery to customers. This makes the Hummer the first of GM's new Ultium-based EVs to leave the factory, and the second electric pickup on the market after the Rivian R1T. The first 1,200 Hummer EVs made will be Edition 1 models, all of which are Interstellar White outside with Lunar Horizon interiors and bronze badging. Each of the $112,595 pickups is powered by three Ultium motors producing a GM-estimated 1,000 horsepower and 11,500 pound-feet of torque, loaded with features like height-adjusting adaptive suspension, skid rails and rock sliders, 35-inch tires, the diagonal-driving CrabWalk, the launch control system Watts to Freedom that unlocks a three-second sprint to 60 miles per hour, and Super Cruise. Range is a GM-estimated 329 miles when the 200-kWh battery is fully charged. As these filter out to eager owners, GM is prepping the next four phases of the Hummer rollout. About a year from now, in autumn of 2022, Factory Zero will begin production of the first widely available Hummer, the EV3X pickup that starts at $99,995 before destination. Three Ultium motors will provide an estimated 800 horsepower and 9,500 pound-feet of torque to a range estimated beyond 300 miles. Spring of 2023 is expected to deliver the Hummer EV2X pickup at an MSRP of $89,995, utilizing two motors producing a total 625 hp and 7,400 lb-ft over a range also estimated to go beyond 300 miles. Around the same time, the first units of the $105,595 Hummer SUV Edition 1 are planned to head down lines at Factory Zero. Finally, in the spring of 2024, the entry-level $79,995 Hummer EV2 pickup and its two-motor powertrain should arrive, making the same output as the EV2X, but only good for a range of around 250 miles. That won't be all we see from Factory Zero, either. GM invested $2.2 billion in the Detroit-Hamtramck plant that once built bread-and-butter GM fare like the Chevrolet Impala, Buick LaCrosse, and Oldsmobile Toronado in order to turn the facility into its first EV base of manufacturing operations for Ultium products. The battery-electric Chevrolet Silverado and GMC Sierra pickups will be built there, as will the Cruise Origin robotaxi.

The electric Hummer gets a new logo

GM submitted three trademark applications to government offices here and in Canada, as discovered by GM Authority. Two applications went to the U.S. Patent and Trademark Office and the Canadian Intellectual Property Office on February 4 this year, seeking to reserve the new Hummer logo, at the top in the image above. Note, the two logos aren't to scale; they're about the same size all things being equal, but we shrunk the old mark. GM sent a second application to the USPTO on February 7 requesting the brand name "Hummer" for application to "motor land vehicles, namely, automobiles, trucks and sport utility vehicles; bicycles." True, we've seen the new Hummer script stretched across the front of the coming electric pickup in a teaser clip, but the paperwork continues the process of getting the entire continent ready for the alternate universe resurrection of one of America's most notorious brands.     In 2010, gas prices were in orbit, GM committed to closing the Hummer brand, vandals were setting fire to the scattered Hummers left on dealer lots, the Chevrolet Corvette ZR1 made 638 horsepower, the eco-minded revered the Toyota Prius and the Tesla Model S was still two years away. In that year, it would have been hard to say something more bonkers than, "Hummer's coming back in ten years as an electric pickup, its top trim making 1,000 horsepower and 11,500 pound-feet of torque." But here we are. The new logo's squareness connects it to the resolute bluntness of the old mark, yet the thinner font and chopped corners both modernize the old logo and lessen its truculence. The brand appears headed the same way, with lurid specs and square-jawed looks just like old times, but having in LeBron James a more modern take on the hardcore male vibe than it once got from (unpaid) association with guys like Arnold Schwarzenegger. To be fair, old Hummer commercials always featured women in the driver's seat, or men and young boys dreaming of big adventures, or Regis Philbin chatting up models, but the marketing department couldn't — or didn't want to — outrun the lineup's reputation on the street. We'll see how the electric version and its “incredible on- and off-road capability" fare. According to the teaser site, the new Hummer's debut is still on track for May 20. If the brand manages to recreate the old H3T pickup but with an electric powertrain, it's got one buyer right here lined up already. Related Video: