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Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.

Acura already planning NSX Type R?

Acura just took the wraps off the production version of its long-awaited new NSX, but rumors are already circulating of an even hotter version to follow. Meeting up at the Detroit Auto Show this week, Auto Express asked the NSX's chief engineer Ted Klaus about the prospect of a Type R version in the future, to which he reportedly answered: "I think everyone who loves cars wants to see a version that we say is pure red. The NSX has always been silver first, moving towards red later. Someone asked me, 'when will you be satisfied?' Probably never. What you do today, you can improve on tomorrow." That doesn't mean that tomorrow will actually come tomorrow, but it does speak to a spirit of improvement on the NSX team that could stand to keep the American-made Japanese supercar on the knife's edge and out in front of the competition, which Klaus identified as including the Ferrari 458, Audi R8 V10 and Porsche 911 Turbo. The previous model bred the NSX-R two years after its release (in the Japanese domestic market anyway), benefiting from a 265-pound weight reduction, a stiffer suspension, and though never officially confirmed, a long-suspected bump in output. Related Video:

Glickenhaus's SCG 003 to pack twin-turbo Honda V6?

Scuderia Cameron Glickenhaus has made (or commissioned) two vehicles to date - the P4/5 and the P4/5 Competizione - and is now hard at work on its third. The first was based on the Ferrari Enzo and the second on a Ferrari F430, but the third is being developed independently from the ground up. The question, then, is what engine will it use?
Well now we may have our answer as Jalopnik reports that the SCG 003 (as it's known at the moment) will be powered by a 3.5-liter V6 sourced from Honda, fitted with twin turbochargers and producing in excess of 500 horsepower.
Honda's J35Y engine produces 278 horsepower in the Accord, 290 hp in the Acura MDX and 310 hp in the RLX. It also forms the basis for the HR35TT racing engine which Honda Performance Development puts in its Daytona Prototype, so if the rumors turn out to be true, chances are that's probably the engine in question - with the possible addition of a hybrid electric assist - but we'll have to sit tight to find out for sure.