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Honda's hot new Civic Type R finally hatches in production form [w/video] [UPDATE]

UPDATE: A previous version of this article incorrectly indicated that the vehicle in question is the most powerful hot hatch ever made. As some commenters pointed out, the Ford Focus RS500 was more powerful by some 40 horsepower. We've updated the text below accordingly. Takanobu Ito may be stepping down as president and CEO of Honda, but as far as performance machinery is concerned, he'll be leaving the company in good shape. Not only has he ushered Honda back into Formula One – reviving the legendary partnership with McLaren – but he's also brought back two performance icons: the NSX and the Civic Type R. The former is making its European debut here at the Geneva Motor Show after its premier in Detroit, but alongside it we're seeing for the first time the production version of the latter. Not that it's exactly our first look at the new hot hatch. We've seen it testing, seen a couple of concept versions and even drove an early prototype. But after that whole lengthy process, it's finally here. (Or there, we should say, because it won't be coming to America. At least not in its current form.) What we're looking at, according to the manufacturer, is not only the fastest and most powerful front-drive hot hatch it's ever made, but on the market altogether. It packs a 2.0-liter VTEC turbo four kicking out 306 horsepower and 295 pound-feet of torque – the most powerful production engine the company has ever offered – said to be enough to propel the new Civic Type R to 62 in 5.7 seconds and on to a top speed of 167 miles per hour. That's a whole lot of muscle to channel to the front wheels, but Honda's surely done its best to keep it all under control. It's got an old-school six-speed manual transmission, electric power steering, 19-inch wheels, Brembo brakes, adaptive dampers and a suspension designed to combat torque steer and tuned to enhance high-speed stability and support hard cornering. In addition to extensive testing at locations including the Nurburgring, Suzuka and the company's own Takasu test track, the new Civic Type R has also undergone considerable CFD and wind tunnel testing to tune the aerodynamics. The resulting appendages may be toned down slightly from the concepts, but still make quite a visual impact – to say nothing of generating much-needed downforce to keep this sucker glued to the road or track.

How Seinfeld hopes he'll help industry make better car commercials [w/video]

Bloomberg has a fascinating look into a web series that continues to be a favorite around the Autoblog offices - Jerry Seinfeld's Comedians in Cars Getting Coffee. The series, which is in its second season, sees the affable comedian picking up fellow comedians in a range of interesting cars, and having conversations with them over the drive and a cup of joe.
The piece by Bloomberg dives into the development of the series, as well as Seinfeld's tie-up with Acura, which saw the Honda-owned brand begin sponsorship this season. That relationship started not with his web series, though, but with a Super Bowl ad, alongside fellow funnyman and car enthusiast Jay Leno, that saw them competing over a new Acura NSX. Have a click over to Bloomberg for an entertaining piece that looks beyond the YouTube series. We've also wrangled Seinfeld's original Super Bowl ad for the Acura NSX, which you can see below.

NSX, S660, and a 4-motor CR-Z EV that goes like hell

AutoblogGreen Editor-in-Chief Sebastian Blanco was my road dog while visiting Honda's R&D center in Tochigi. Over the course of a long day of briefings, driving demonstrations, and a variety of strange-flavored candies, we saw quite a lot of what the company is planning for the next generation and beyond. Of course, Sebastian and I see the world through very different eyes. So, while he was busy getting details about the FCV Clarity successor, and asking tough questions about electrification (in other words, the important stuff), I was fixating on a tiny, two-seat sports car that will never come to America. Oh, there was an NSX, too. Honda's pre-Tokyo Motor Show meeting really did have plenty to offer for all kinds of auto enthusiasts, be they focused on fast driving or environmentally friendly powertrains. Seb's attendance let me focus on the stuff that's great for the former, while he wrote up high points of the latter. View 15 Photos S660 I joke about salivating over the S660, but honestly I was at least as excited to take a few laps in Honda's Beat encore, as I was to sample the Acura supercar. Conditions for the test drive weren't ideal, however. Two laps of a four-kilometer banked oval is not exactly nirvana for a 1,800-pound, 63-horsepower roadster. Still, I folded all six feet and five inches of my body behind the tiny wheel determined to wring it out. The immersion of the driving experience was enough to make it feel fast, at least. I shifted up just before redline in first gear with the last quarter of the pit lane rollout lane still in front of me. The 658cc inline-three buzzed like a mad thing behind my ear, vastly more stirring than you'd expect while traveling about 30 miles per hour. The S660 is limited to just around 87 mph, but the immersion of the driving experience (note: I was over the windscreen from the forehead up) was enough to make it feel fast, at least. Even after just a few laps, and precious little steering, I could tell that everything I grew up loving about Honda was in play here. The six-speed manual offered tight, quick throws, the engine seemed happiest over 5,000 rpm, and the car moved over the earth with direct action and a feeling of lightness. Sure proof that you don't need high performance – the S600 runs to 60 mph in about 13 seconds – to build a driver's car. I could have used 200 miles more, and some mountain roads, to really enjoy the roadster (though I would have wanted a hat).