2001 Honda Cr-v Se on 2040-cars

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UK auto magazine says this is the best car commercial of all time [w/videos]

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the decision to a vote. Just after Thanksgiving, Auto Express came up with a list of the 20 popular commercials, and it tasked its readers with choosing the winner for the best car ad of all time. The winner? Honda's 2003 commercial for its then-new European Accord titled "The Cog."
While the ad never aired in the US, most car people have surely seen the impressive Rube Goldberg-style spot. In fact, the only commercial on this list that we saw on US television was the Volkswagen ad "The Force," but many of the others have become viral videos, including transforming and dancing Citroën C4. Of the 19 other commercials that vied for the title of best ad of all time, only the Ford Puma "Steve McQueen" commercial gave Honda a run for its advertising money.
Scroll down to watch Auto Express' top five commercial in order and to check out a press release, then let us know some of your favorite car commercials in Comments.

YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

2018 Honda Odyssey bests Pacifica, Sienna in minivan crash, LATCH tests

Honda has a lot to be proud of following the latest round of passenger small-overlap crash testing by the IIHS. The safety organization tested the 2018 Honda Odyssey, 2018 Chrysler Pacifica and 2018 Toyota Sienna, and the Odyssey managed the best rating of "Good." The Pacifica followed behind with an "Acceptable" rating, and the Sienna brought up the rear with just a "Marginal." Both the Pacifica and Sienna lost points because the structure around the passengers collapsed to differing extents, leading to parts of the structure intruding into the passenger compartment. The Pacifica didn't intrude enough to harm passengers, with each injury area still having a Good rating, but the Sienna's structure intruded far enough to potentially harm the leg and foot areas, leading to an Acceptable rating in those specific areas. In addition to the small overlap crash test, the IIHS evaluated all three minivans for LATCH child seat anchor ease of use. Once again, the Odyssey aced the test with a Good+ rating, which is awarded for both ease of use and offering multiple anchor point options. The Pacifica and Sienna swap the crash test ratings, with a Marginal for the Chrysler and an Acceptable for the Sienna. The Odyssey and Pacifica can both brag that they're Top Safety Picks, and they'd get Top Safety Pick+ awards if they weren't hampered by headlights that only get Acceptable ratings. The Toyota Sienna fails to earn the regular Top Safety Pick award because both small overlap tests yielded results that were too low. Only one other minivan tested by IIHS has the Top Safety Pick rating, and that's the Kia Sedona. It earns an Acceptable rating in LATCH usability, and its headlights actually earned a Good rating. It hasn't undergone passenger-side small overlap crash testing yet. If it fares well, it could get bumped up to a Top Safety Pick+ rating. Related Video: Image Credit: IIHS Chrysler Honda Toyota Safety Minivan/Van consumer toyota sienna chrysler pacifica IIHS Top Safety Pick