2007 Honda Civic Ex W/navi Automatic 2-door Coupe on 2040-cars

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Honda boss says Chinese drivers don't want green cars

According to The Wall Street Journal, Honda CEO Takanobu Ito believes that China's nascent car-buying demographic isn't all that interested in hybrid cars - at least not yet. The emissions story doesn't resonate with them, and certainly not for the higher purchase premium such models usually carry. What they really want, Ito believes, is reliable, affordable cars that fit their needs. When it comes to Honda sales, the numbers would appear to jibe with his thoughts: Honda sold 598,577 vehicles in China last year through its two joint ventures, yet just 542 of them were hybrids - not even a tenth of a percent. However, Toyota sold 840,500 cars in China last year, and two percent of that total, 17,300 units, were hybrids, which is closer to the still-piddling three-percent ratio of sales that Toyota posted in the US last year.
Honda offers the Insight, Fit Hybrid and CR-Z in China and plans to make components for its Integrated Motor Assist hybrid system there from next year, the hope being it will reduce the cost of hybrid cars for local buyers. That was one part of the plan Honda laid out last year to popularize its IMA system in China. Other initiatives include the introduction of a new hybrid system for mid-sized and large vehicles and a plug-in hybrid. Among the four new vehicles Honda showed during this weekend's press day for the Shanghai Motor Show (including the Concept M minivan pictured above) there was not a single hybrid among them.

Newest version of Honda's ASIMO coming to TV on April 15

Honda's ASIMO robot is moving into its teenage years, having originally been introduced in 2000, and like all teens, it's still learning. The bot has received regular incremental upgrades over that time, and the latest version will premiere on LIVE with Kelly and Michael on Tuesday, April 15.
The newest enhancements provide ASIMO with improved hand dexterity, the ability to use sign language, run faster, climb stars more smoothly, balance on one foot, jump and more. Honda says other new features will be demonstrated with hosts Kelly Ripa and Michael Strahan on the show.
The ongoing development of ASIMO, which stands for Advanced Step in Innovative Mobility, is being done so that one day it can help humans who require assistance. The current version is 4-feet, 3-inches tall, weighs 110 pounds and is made mostly from magnesium alloy and plastic. A big limit is still its lithium-ion battery that only provides 40 minutes of charge. The robot has not needed human control to move since a previous iteration in 2011, which also improved its manual dexterity. It could even pour drinks.

Honda Ridgeline to take two-year dirt nap before resurrection

Three years ago, Honda said there would be no new-generation Honda Ridgeline coming in 2011. In late 2011, when there was still no word on a replacement for the little truck that's been carrying on pretty much the same since 2006, within the space of a month both Honda's US truck planner and the CEO of American Honda said the Ridgeline would continue and that it was an integral part of the lineup.
But that doesn't mean it can't take a two-year timeout. A report in Ward's Auto says that the Lincoln, AL plant that builds the Ridgeline will cease its production in September, 2014 and a new one won't arrive until 2016. That's a walk-back from when the plan was to have the current truck run until a week before the next-generation truck went into production. Even so, Honda still says the Ridgeline isn't going away forever, a company spokesman telling Ward's, "Ridgeline continues to be an important part of our lineup."
2016 is a long way away, though, and we all know how quickly a product line put into a coma can end up suffering fatal consequences. Even though we keep talking about the Ridgeline, perhaps what Honda is actually saying is that the small pickup market is important to them, and they're working on a way to take better advantage of it than the Ridgeline was doing. We'll find out one way or the other in three years.