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2015 Honda CR-V

Predicting the future direction of Honda's compact CR-V would have been difficult based on the Civic-derived model that first arrived on our shores for the 1997 model year. The newcomer, selling alongside the body-on-frame Passport (a hastily rebadged Isuzu Rodeo), was a cute compact crossover with four doors and an awkward curb-side hinged tailgate thanks to its Japanese home-market design. The five-passenger CUV offered generous interior room, but its wheezy 2.0-liter four-cylinder, with an output of just 126 horsepower and 133 pound-feet of torque, required 11.7 seconds to bring the 3,153-pound vehicle to 60 miles per hour. Rear drum brakes didn't help much in the stopping department, but Honda offered safety-minded consumers optional anti-lock brakes on the premium trim.
Nearly two decades after its introduction, the CR-V has matured in spectacular manner. The refreshed 2015 Honda CR-V, now in its fourth generation, is dimensionally within two inches of its ancestor in overall length and nearly identical in height and wheelbase. That consistency of dimension is impressive in this age of size and segment creep, and it stands as a testament to how 'right' Honda engineers got the model's original packaging. Of course, the CR-V hasn't stood still - nearly everything else about the best-selling compact CUV has improved in leaps and bounds.
But Honda is not the only player in this hotly contested segment today, so the automaker has taken the unusual step of updating its fourth-generation model just a few years after its introduction in an effort to keep it seated on the podium. To learn more about the automaker's improvements, and form our own impressions, we spent a day driving the CR-V in sunny Southern California.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Honda, Kawasaki, Suzuki, Yamaha to make swappable motorcycle batteries

Just as electric cars are becoming ever more common, the alternative propulsion system is starting to make headway in the motorcycle sphere. Companies such as Harley-Davidson and Zero already have electric models on sale, but other established brands are preparing for the electric future. Among them are the four big Japanese bike builders (Honda, Kawasaki, Suzuki and Yamaha) who have a plan to improve electric bike adoption, and make their bikes very appealing. The four companies created an organization back in April 2019 for this sort of purpose called the Swappable Battery Consortium for Electric Motorcycles. And the group has now announced that the manufacturers have agreed on the specifications for motorcycle batteries that can be interchanged among each company's motorcycles. So if you have a Suzuki, you can use a Honda battery, or vice versa. This idea presents quite a few interesting possibilities. The manufacturers could sell bikes with or without batteries, since you might already have a battery from your previous bike, or just another one you own, so you wouldn't have to shell out to buy an entirely new battery. If, for whatever reason, you needed a replacement battery, it should be easy to get one, since the same type would support bikes from a variety of manufacturers. The pipe dream of battery swapping stations might even be feasible because of the standardization and support. And having the batteries relatively easy to remove could be good for apartment dwellers, since they might be able to bring a battery inside to charge. The manufacturers haven't said exactly what the specifications are for these interchangeable batteries, nor when they'll be implemented. But we'll be eagerly awaiting more information in the future. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.