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April 2014: The ramping-up-for-summer edition

Americans appear to be gearing up for further increases in US gas prices, as green-car sales last month had their largest year-over-year gains of 2014. Domestic customers bought almost 56,000 hybrids, plug-ins and diesels in April, marking a 2.6 percent increase from April 2013. Plug-in sales were particularly strong, jumping 41 percent from a year earlier, as sales of the Chevrolet Volt extended-range plug-in and Nissan Leaf and Tesla Model S battery-electric vehicles all showed gains. April's big winner among the automakers was Honda, moving 1,442 units of its newer Accord Hybrid And April's big winner among the automakers was...Honda? Yes, Honda, which has long operated in the advanced-powertrain shadow of fellow Japanese automakers Toyota and Nissan, came up big by moving 1,442 units of its newer Accord Hybrid. And while sales of the Civic Hybrid, CR-Z and Insight all fell, the Accord Hybrid drove Honda to boost its green-car sales by 78 percent from a year earlier to 2,839 units. Per usual, Nissan and Tesla also showed year-over-year gains. Nissan boosted Leaf sales by 7.8 percent to 2,088 units. And while Tesla won't release its first-quarter results until May 7, the California-based automaker would've increased Model S sales by 34 percent to 2,300 just by maintaining its fourth-quarter 2013 sales pace. Volkswagen and low-volume advanced-powertrain vehicle makers like Audi, Porsche and Daimler AG's Smart division also fared well in April. VW increased its diesel and Jetta Hybrid sales by 25 percent to 9,583 units. Audi's diesel sales quadrupled to 2,088 units. Smart sold 203 units of its newer Smart ED battery-electric vehicle. Such gains more than offset sales declines from General Motors, Ford and Toyota, though Toyota's April was less painful than previous months. GM's big mild-hybrid sales declines more than offset the 19 percent increase in Chevy Volt sales to 1,548 units and the sales of 491 Chevrolet Cruze Diesel vehicles. All told, GM's green-car sales declined 25 percent to 3,103 units. Fusion Energi Plug-in Hybrid sales doubled and C-Max Energi PHEV sales jumped 28 percent. Ford's green-car sales were down 12 percent to 7,554 vehicles. While Fusion Energi Plug-in Hybrid sales doubled and C-Max Energi PHEV sales jumped 28 percent, Fusion Hybrid sales were little-changed while C-Max Hybrid sales tumbled 50 percent to 1,586 units.

Fernando Alonso expects to retire after McLaren-Honda

When Fernando Alonso was three years old, his father gave him a model of a McLaren-Honda grand prix car. That's where his path to Formula One started, and it's where he wants his career to end as well. Speaking with Autosport, the two-time world champion indicated that he intends to retire after he's done at McLaren, rather than switch to another team. Of course, he didn't indicate just when that would be, but as far as he's concerned, the road ends in Woking. The highly rated and immensely successful Spanish driver has been on the grid for fourteen years now. He started out with Minardi (precursor to Toro Rosso) in 2001, then spent four seasons with Renault, where he scored back-to-back world titles. He then switched to McLaren for one year, where he won four races, then back to Renault for another three where he and the team fell off their form. Fernando subsequently switched to Ferrari where he spent the last five seasons, thrice finishing second in the world championship but never quite managing to clinch an elusive third title. This year he's back at McLaren but has had a bumpy start. After crashing during a pre-season test session, he sat out the season opener, and failed to finish the second round in Malaysia. He's now in Shanghai preparing for this weekend's Chinese Grand Prix. Like this writer, he'll be turning 34 in July, making him the fourth oldest driver on the grid this year. So he's still got a good few years in him, and will likely want to see the troubled rekindling of the McLaren-Honda partnership through to winning form. But while nobody can tell what the future will bring, it looks like any other team that hopes to lure the champ away could end up disappointed.

Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.