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Honda revamps F1 engine for McLaren

Things haven't been going smoothly for Honda since returning to Formula One, and the Japanese automaker says the challenge has been greater than it anticipated. But after a stronger showing at the recent Hungarian Grand Prix, Honda says its reliability issues are behind it and is working on introducing a revamped engine for the second half of the season. "I am confident our reliability problems are now behind us, which means we can turn our attention to increasing power," Honda racing chief Yasuhisa Arai told Autosport. "After the summer shutdown our plan is to apply a new-spec engine using some of our remaining seven tokens." The "tokens" to which Arai refers are a way for the FIA to limit engine development. The power units are broken down into 66 such tokens in the regulations, and each engine supplier can change up to 32 of them throughout the season. The allowance was at first afforded only to returning suppliers Mercedes, Ferrari, and Renault, but Honda succeeded in convincing the FIA to allow it the same leeway. Honda has been spending its development tokens on fixing reliability issues, but will shift its focus to improving performance. The McLaren team that Honda powers has only gotten both of its cars to the finish line at two out of 10 races this season. Most of those problems came down to the new engine package. That's compared to only two retirements the team suffered last season, when it was still under Mercedes power, and none the year before. In Hungary, however, the team not only got both cars to the finish line, but placed both in the points for the first time this season. "The sport has changed immensely since the McLaren-Honda 'glory days'," said Arai. "The current technology is much more sophisticated, and it is tough to make a good racing car. We knew it wouldn't be easy, but perhaps we didn't imagine it would be this hard." The Japanese manufacturer is now spending the summer break developing its power unit. Many of those changes are expected to be rolled out in time for the Belgian Grand Prix later this month, with the rest to follow in the ensuing races. Beyond reliability, engine performance is particularly important for the high-speed races at Spa and Monza, where the subsequent Italian Grand Prix will be held early next month. Related Video:

2015 Honda Fit configurator will let you have it your way

Honda has released the online configurator for the all-new, 2015 Fit - a vehicle that was scheduled to launch earlier, but was delayed until this month. As is the case with the rest of the Japanese manufacturer's builders, there's not a lot to this one - pick a trim, transmission (where applicable) and a color, and you're all set.
The 2015 Fit will come in three grades, with the base LX offering up both manual and continuously variable transmission, air conditioning, Bluetooth, USB connectivity, a 60/40 split-rear seat and a four-speaker stereo, among lesser items. The LX starts at $15,525, not counting a $790 destination charge. Next up is the $17,435 EX, which adds 16-inch wheels, push-button start and a seven-inch display audio system complete with Pandora and text-message functionality. Like the LX, the EX can be had with either a manual or CVT, with the two-pedal setup commanding an $800 premium, regardless of trim.
The top-of-the-line EX-L, however, cannot be had with a manual. Getting the king of the Fit line will lock you into the CVT, although it adds an assortment of cow-based products, in the form of heated leather seats and a leather-wrapped steering wheel. Heated wing mirrors are also included in the $19,800 starting price. Navigation is an optional goodie, which tacks $1,000 onto the price and is only available on the EX-L. HD Radio and satellite radio are also included on the EX-L.

Honda spinning off Acura as stand-alone division in bid to wake up brand

Every major automaker has a different way of relating between its various divisions and brands. At Volkswagen, for example, the individual brands seem to operate with a large degree of autonomy. Under the Renault-Nissan Alliance, the two units share a common chief executive, but little else. The relationship between Honda and its luxury division Acura has always been rather close, but that's all about to change.
American Honda Motor Company has always handled sales and marketing in the North American market for both the Honda and Acura divisions, but new reorganization plans call for the two units to be separated under their own direction. Leading the Acura division will be Michael Accavitti, who moves into the position from his role as Senior Vice President for Auto Operations at American Honda. The Honda division will meanwhile be taken over by the current head of Acura sales, Jeff Conrad.
Both will report to John Mendel, the current executive vice president of the Automobile Sales Division that is being rebranded as the American Honda Auto Division. Unlike rivals Lexus and Infiniti - two brands that Acura beat to the market - Honda barely markets its luxury brand outside of North America. Its overseas presence is felt only in China, though we've yet to receive word on how the reorganization might effect that market - or for that matter, any potential of expanding into others.