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Will states start to prevent you from registering cars that have pending recalls?

The impact of 2014 – henceforth known as Year of the Recalls – will have long-ranging consequences on the auto industry. One of the biggest changes, though, might not be in the way manufacturers inform the government of pending recalls or in the way Uncle Sam punishes automakers that violate its rules, but in the ability to sell cars with pending recalls. And strangely enough, the charge is being led by an automaker. Honda Executive Vice President Rick Schostek, pictured above, argued during a meeting of the Senate Transportation Committee that the government needs to take a role in mandating that consumers have recall services performed. That could include withholding registration for vehicles with pending recalls, Bloomberg reports. Honda is just one of the automakers currently embroiled in the massive Takata airbag recall. "It's a good idea," safety advocate Clarence Ditlow said, according to Bloomberg. "California won't give you a registration if you have an emissions recall. Why not a safety recall?" "Honda is going to use any innovative tools to find customers and get these recalls done," Schostek told the Transportation Committee. The exec, aside from echoing Ditlow's viewpoint, also argued for requiring dealerships and garages to inform vehicle owners of incomplete recalls, regardless of the service provided. Schostek also made an argument that state governments could step in, as well. Whatever ends up happening, it's fair to say that between Takata and General Motors, the future of recalls for American consumers are set for significant changes. News Source: BloombergImage Credit: J. Scott Applewhite / AP Government/Legal Recalls Honda Ownership Safety

New Honda ad has Senna, Type R, Asimo, and astronauts

Now that Honda is back into the guts-and-performance game, automotively speaking, the Japanese company has hit the throttle on hardcore imagery. Its latest is in an ad for the company itself highlighting a small selection of its ample range of products, from motorcycles to an airplane and the coming Acura NSX, branded Honda in other markets. Called "Ignition," Wieden+Kennedy created the 90-second spot for Honda Motor Europe, with the tagline "Dare to do what others only dream of." The theme is a space launch, to give that "feeling of daring and human endeavor," perfectly supported by the print artwork with Asimo the robot up front and fabulously complicated hybrid V6 power units spewing flames from the Formula 1 cars in back. Then there's the family in the HR-V in the middle, defying gravity and sipping from juice boxes, because space is for everyone. Ayrton Senna makes a cameo again, and a Stanley Kubrick aesthetic hangs all over the production. You can check out the ad in the video above.

Honda HR-V Prototype looks awfully familiar

Is there anything quite so exciting as seeing a brand-new vehicle for the very first time? Part of the allure of auto shows is the chance to see new ideas, just before they're fully baked and ready for public consumption. "Prototypes" you might say, of production models that are just around the corner. Or, in the case of the Honda HR-V, already down the block a ways.
Here in Paris, Honda has unveiled its HR-V Prototype, a nearly production-ready version of a "new SUV for Europe." Before we take umbrage with that SUV designation - as far as we can tell the Fit-based crossover isn't much of a mudder - we should address the fact that at this year's New York Auto Show in April, Honda handed over just a few images and specs of the actually production-read HR-V for the US. Presumably this is a "prototype" for Europe, where the NYC car is US-specific, but we're still scratching our heads a bit.
No matter! Here in France, Honda tells us that the utile little hatch will be available powered by both a 1.5-liter gasoline engine (the one American customers will see), and a 1.6-liter diesel unit, both wearing the company's Earth Dreams Technology label and presumably running cleaner and more frugally than ever. In Europe, a standard six-speed manual will come with both mills, while the 1.5-liter will offer the option of a continuously variable transmission.