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UK auto magazine says this is the best car commercial of all time [w/videos]

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the decision to a vote. Just after Thanksgiving, Auto Express came up with a list of the 20 popular commercials, and it tasked its readers with choosing the winner for the best car ad of all time. The winner? Honda's 2003 commercial for its then-new European Accord titled "The Cog."
While the ad never aired in the US, most car people have surely seen the impressive Rube Goldberg-style spot. In fact, the only commercial on this list that we saw on US television was the Volkswagen ad "The Force," but many of the others have become viral videos, including transforming and dancing Citroën C4. Of the 19 other commercials that vied for the title of best ad of all time, only the Ford Puma "Steve McQueen" commercial gave Honda a run for its advertising money.
Scroll down to watch Auto Express' top five commercial in order and to check out a press release, then let us know some of your favorite car commercials in Comments.

Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.

See the evolution of McLaren F1 cars in one GIF

If you dig racecars and history, you'll enjoy the .gif file on display below. It comes to us from the folks at automotive parts website PartCatalog.com, and it shows how McLaren's Formula 1 cars have changed from the very first one to this season's black and orange Honda-powered machine. And they have certainly changed. That very first car had scarcely an aerodynamic aid to the radically winged racer of today.It's also interesting to see how driver positioning has changed over the years. Through the '70s and '80s, the driver was pushed farther and farther to the front. Then in the '90s and '00s, the driver started to be pushed back to the middle, and longer noses became common. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This .gif file isn't just interesting for seeing how the cars have changed, though. It also features some of the most famous F1 cars of all time. Fans of vintage F1 racing and of the film Rush may recognize the McLaren M23 James Hunt piloted to a championship victory over rival Nicki Lauda in 1976. There's also the 1985 McLaren MP4/2B that was the last McLaren Nicki Lauda would drive, and the car that would take Alain Prost to a championship. Prost's rival Ayrton Senna also has a car in this .gif, and that's the 1988 Honda-powered car he drove to his first ever championship. There are many other cars in this .gif we don't have time to cover though, but you can learn more about them and the cars we mentioned by checking out McLaren's great history page. Each car there has a brief profile covering the stats, and lengthier articles with more background. It's a great way to spend a morning. Related Video: