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Year:2014 Mileage:0
Location:

Hendrick Honda Daytona, 330 N. Nova Rd, Daytona Beach, FL 32114

Hendrick Honda Daytona, 330 N. Nova Rd, Daytona Beach, FL 32114

Auto blog

FIA levels F1 playing field for Honda

Mon, Jan 19 2015

Formula One may place a high emphasis on technical innovation, but it also demands an equal playing field. So after the FIA regulations handed Mercedes a technical advantage for next season, a loophole was opened up to allow Ferrari and Renault to update their engines throughout the year. That left engine-supplier-to-be Honda in the dust, but now the motorsport governing body has awarded the Japanese automaker the same courtesy. As is often the case, the issue revolves around the specific wording of the regulations. Ferrari and Renault successfully argued that, contrary to its spirit, the letter of the law (or regulations, in any event) didn't actually specify when existing engine suppliers had to complete their revisions for the upcoming championship. The thing is that the rules were more clear when it came to new suppliers, so Honda was told that it would have to complete its design before the start of the season – unlike Ferrari, Renault and Mercedes, which would be allowed to continue development (albeit on a limited basis) throughout the year. Recognizing the inherent injustice of the resulting regulations, the FIA has consented to Honda's request that it be afforded the same opportunities as its rivals. The Japanese manufacturer, which returns to the paddock this season with McLaren, will therefore be allowed to make adjustments to its engines as its first season back on the grid progresses, just like the other engine suppliers. News Source: AutosportImage Credit: McLaren Motorsports Honda McLaren F1 fia regulations

UK auto magazine says this is the best car commercial of all time [w/videos]

Thu, 20 Dec 2012

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the decision to a vote. Just after Thanksgiving, Auto Express came up with a list of the 20 popular commercials, and it tasked its readers with choosing the winner for the best car ad of all time. The winner? Honda's 2003 commercial for its then-new European Accord titled "The Cog."
While the ad never aired in the US, most car people have surely seen the impressive Rube Goldberg-style spot. In fact, the only commercial on this list that we saw on US television was the Volkswagen ad "The Force," but many of the others have become viral videos, including transforming and dancing Citroën C4. Of the 19 other commercials that vied for the title of best ad of all time, only the Ford Puma "Steve McQueen" commercial gave Honda a run for its advertising money.
Scroll down to watch Auto Express' top five commercial in order and to check out a press release, then let us know some of your favorite car commercials in Comments.

Honda shows off Civic Tourer ahead of Frankfurt debut

Sun, 11 Aug 2013

This is the new Honda Civic Tourer that will be appearing at the Frankfurt Motor Show next month and that will go on sale in Europe early next year. Created by Honda's European studio, it tweaks the lines and the glasswork of the five-door Civic to create a more muscular profile below the shoulder.
When it's time to haul, a lower load height allows access to a slightly higher floor, arranged so that it creates a flat surface when the rear seats are folded. Honda says the Civic Tourer offers class-leading interior space, the cargo area able to swallow 624 liters from the floor to the window line with the rear seats up, 1,668 liters with the rear seats down and items piled up to the roof. Extra storage can be had in below-floor spaces, and even the rear seat bolsters can flip up to make space for tall goods. An included tonneau cover hides valuables in the back and can be stored out of the way when not in use.
Under the hood will be either the Earth Dreams 1.6 i-DTEC diesel engine or the 1.8 i-VTEC petrol engine, working through a choice of manual or automatic transmissions. An adaptive damper system aims to provide handling to match the looks, with available comfort, normal and dynamic settings.