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Honda Civic Type R against CBR1000RR in one-lap track battle

Honda is trying hard to claw back the performance-oriented image it gradually lost over the years, one little bit at a time. One of the biggest steps in that rejuvenation yet to reach the public is the latest Civic Type R, but it isn't available in the US – at least not yet. The turbocharged hot hatch is in the UK, though, and to see what it's got Auto Express has a one-lap race ready against a CBR1000RR Fireblade SP sport bike. To help their lap times, professional racers are piloting both the bike and the car. With 306 horsepower on tap, the Type R is certainly no slouch, but it gets an extra advantage here with a 10-second head start off the line at the Rockingham International Circuit for this battle. Will that be enough to erase the power-to-weight advantage of the sportbike? We're not going to spoil it for you. Watch the video above to see the classic two-wheels-vs-four battle play out, one more time.

Honda adds tech to 2016 CR-Z, no powertrain upgrades

Rumors suggest that the next-gen Honda CR-Z could finally become a real performance machine by dropping the hybrid setup in favor of a detuned version of the European Civic Type R's 2.0-liter turbocharged four-cylinder. We aren't there yet, though, and for 2016 the wedge-shaped model instead receives a styling upgrade and some new tech. However, the hybrid powertrain is still exactly the same. As previewed by the Japanese version earlier this year, the 2016 CR-Z receives a revised face with a reshaped grille. The front diffuser now slashes through the lower air dam to create triangular niches for the foglights. At the back, a redesigned bumper further echoes the nose's styling. Honda's designers also tweak the interior by switching to an electric parking brake. This might seem minor, but because there's no longer a lever, a center console with an armrest can take up the open space. In addition, drivers can enjoy better infotainment from a standard, seven-inch Display Audio system. For the EX trim and above, the screen is used for the company's LaneWatch tech, too. Moving up to the top-spec EX-L adds navigation and heated leather seats. Even with the powertrain the same, the 2016 CR-Z might drive a little better. Honda's engineers thicken the front stabilizer bar a hair and widen the rear track by 0.4 inches. The brake discs are also now 11.1 inches at the both ends, versus 10.3-inches at the front and 10.2 inches at the back previously. For 2016, Honda revises the trims to LX, EX, and EX-L, but prices jump slightly. A base model now starts at $21,130 (with the $835 destination charge) versus $20,965 last year (with $820 destination). Perhaps these upgrades are enough to goose CR-Z sales because through September the model is down 25.1 percent with a volume of just 2,205 units. Related Video: Design Updates, Enhanced Tech and New Higher-Level Trim Make the Fun and Efficient 2016 CR-Z Hybrid Sport Coupe More Stylish and Feature Rich • New styling, inside and out, and new line-topping EX-L with standard navigation • New available features include 7-inch Display Audio, Smart Entry and Push Button Start/Stop, Electric Parking Brake and Honda LaneWatch™ • New Honda accessories options TORRANCE, Calif., Nov.

Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.