2011 Honda Element Lx on 2040-cars

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Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.

Fire up your 3D printer! Honda releases data for several of its past concepts [w/video]

Futurists have been treating 3D printing like it is the second coming of the Industrial Revolution for years. Everyone will have a 3D printer in their garage and be able make practically anything at home before you know it, right? Well... not quite.
While we can imagine a piece of trim breaking on our car and being able to download the file to print a new one at home, the reality is that 3D printing is still in its earliest stages as a consumer device. Still, Honda is capitalizing on the technology by allowing people to make models of its concept cars at home.
The Honda 3D Design Archive currently consists of five models based on the Fuya-Jo, FSR, Kiwami, Puyo, and NSX concepts. The printer files can be downloaded from the web and carry Creative Commons 4.0 licenses, which allow them to be freely shared. Honda promises that more files will be added to the archive soon.

Honda shows us 'The Challenging Spirit of Honda'... in Japanese

Just as Porsche has done with its lengthy Le Mans gear-up, Honda is is laying the table for its Formula One return more than a year before we'll actually see it on track. We've heard what it's 2015 engine will sound like, reminisced with the 1988 McLaren Honda MP4/4 and the 1964 Honda RA271 and spoken to the company's CEO about what F1 involvement could do for its production car engines.
The automaker has now released a video called The Challenging Spirit of Honda that traces the development of its in-house F1 program and the jump from motorcycles to the first RA270 F1 chassis in 1962, to the RA272 chassis that won the 1965 Grand Prix. The only catch: the video is in Japanese. However, you can read about the winning car in English, and the video ends with another sound check of the 2015 power unit. That is a universal language, and you'll find it being spoken below.