Honda Civic Si on 2040-cars

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Honda 'Hands' ad is a worthy successor to 'Cog'

The 2003 Cog commercial from Honda may have been named one of the best car commercials of all time, but an all-new spot called Hands looks to be even more entertaining even if it's digitally enhanced. The two-minute video - which starts and ends with a nod to Cog - highlights just about all facets of Honda's universe of products from passenger cars to racecars, the HondaJet to leaf blowers, motorcycles, ATVs and even Asimo.
Celebrating 65 years of innovation, the advertisement is as informative as it is amusing, and it even injects a little humor, too, like a glass of water being squeezed from the FCX Clarity. We just hope that the 1:10 mark of the video isn't hinting at a CR-V Convertible. We're not sure when Hands will air or if we'll see it on television here in the US, but the video is posted below; as an added bonus, we've also included the video for Cog.

Honda demonstrates driverless valet parking system with special Fit EVs

There are many challenges that will need to be sorted out before full autonomous driving becomes a reality, but automakers are taking small steps toward this advancement with semi-autonomous technologies. Nissan, Toyota and Ford have already revealed various automated driving systems, and now Honda is getting into the game with an automatic valet parking system that was unveiled recently at the Intelligent Transportation Systems (ITS) World Congress in Tokyo.
Unlike Ford's recently demonstrated self-parking Focus, which is fully operational on its own, Honda's new system requires input from the parking lot via cameras. Combining information provided by the car's rearview camera as well as cameras positioned around the parking lot, drivers are able to drop their car off at a central location, and using a touchscreen display, the car can park itself and return when the driver is ready to leave. The benefit of this is that multiple cars can be parked at the same time and no additional sensors (other than a backup camera) are needed for the car, but the downside is that it can only operate on properly equipped parking lots. According to Honda's demonstration, this system can be practical by 2020.
Honda also showed off some semi-autonomous driving and non-contact electric vehicle recharging technologies at the ITS World Congress, although information is limited and there are no demonstrations available. Scroll down to read more about Honda's latest tech, including a video demonstration of the automatic valet parking system.

The Honda Crosstour is no more

While hardly the most surprising news in the automotive world, it's with sad hearts that we report the passing of any automotive nameplate... even when it's as generally unloved as the Honda Crosstour. In a statement from American Honda, Executive Vice President John Mendel confirms the quirky, sort-of wagon's demise for the 2016 model year. The Crosstour was introduced in 2010 as a compromise between a crossover and a traditional station wagon. However, unlike the popular Subaru Outback with a similar melding of styles, Honda's was never able to really catch on. Honda America's CEO was disappointed with sales as far back as 2011, and an attempt to make the model look a little more rugged didn't work. In 2014, 11,802 Crosstours were sold, a 29.9-percent drop from the year before. In its announcement for the vehicle's discontinuation, Honda says the new HR-V should "play a more significant role as a gateway model." The company thinks the crossover segment today has changed from when the Crosstour debuted. The capacity at the East Liberty Plant in Ohio previously required for Crosstour production will be used for the more popular CR-V, Acura RDX and, as of early 2017, the MDX. Meanwhile, production of the Honda Accord Hybrid will be moved from the Marysville Auto Plant in Ohio to Japan. Statement by John Mendel, Executive Vice President, American Honda Motor Co., Inc. Re: North American Production Portfolio Apr 8, 2015 Honda's growth strategy in North America is keyed to aligning our product portfolio and related production around the needs of our customers and growth segments in the marketplace. This includes the fortification of our light truck line-up with the recent introduction of a refreshed version of America's best- selling SUV, the CR-V, as well as the all-new 2016 HR-V, a new 2016 Pilot, and the next generation Ridgeline truck, coming to market next year. The strategy also includes strengthening our leading lineup of passenger cars with the introduction this fall of an all-new Civic lineup that will include more variants than ever before, including a new five-door model. In order to fulfill this customer-focused strategy, we are making several changes to the lineup of vehicles we build in our auto plants in Ohio.