Care Automative La on 2040-cars

Auto blog

UK auto magazine says this is the best car commercial of all time [w/videos]

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the decision to a vote. Just after Thanksgiving, Auto Express came up with a list of the 20 popular commercials, and it tasked its readers with choosing the winner for the best car ad of all time. The winner? Honda's 2003 commercial for its then-new European Accord titled "The Cog."
While the ad never aired in the US, most car people have surely seen the impressive Rube Goldberg-style spot. In fact, the only commercial on this list that we saw on US television was the Volkswagen ad "The Force," but many of the others have become viral videos, including transforming and dancing Citroën C4. Of the 19 other commercials that vied for the title of best ad of all time, only the Ford Puma "Steve McQueen" commercial gave Honda a run for its advertising money.
Scroll down to watch Auto Express' top five commercial in order and to check out a press release, then let us know some of your favorite car commercials in Comments.

How Seinfeld hopes he'll help industry make better car commercials [w/video]

Bloomberg has a fascinating look into a web series that continues to be a favorite around the Autoblog offices - Jerry Seinfeld's Comedians in Cars Getting Coffee. The series, which is in its second season, sees the affable comedian picking up fellow comedians in a range of interesting cars, and having conversations with them over the drive and a cup of joe.
The piece by Bloomberg dives into the development of the series, as well as Seinfeld's tie-up with Acura, which saw the Honda-owned brand begin sponsorship this season. That relationship started not with his web series, though, but with a Super Bowl ad, alongside fellow funnyman and car enthusiast Jay Leno, that saw them competing over a new Acura NSX. Have a click over to Bloomberg for an entertaining piece that looks beyond the YouTube series. We've also wrangled Seinfeld's original Super Bowl ad for the Acura NSX, which you can see below.

Watch Honda lay waste to world's fastest lawnmower record

Honda has been working on its high-performance Mean Mower for a while now. In a recent attempt to take the top speed title, it didn't make its 130-miles-per-hour top speed target, but it still managed to set a new Guinness World Record has the world's fastest lawnmower at 116.57 mph. While the video certifying the run was uploaded to YouTube on April 1, this is no prank. The Guinness run was made on March 8 at the Idiafa Proving Ground in Tarragona, Spain.
To claim the record, the lawnmower had to run through a 100-meter speed trap, and it had to make two passes in opposite directions within an hour with the average taken between them. Guinness also specifies that to take the title the vehicle must still be able to cut grass and look like a lawnmower. The speed was still plenty to beat the previous record of 96.529-mph set by Bobby Cleveland on a Snapper race mower at the Bonneville Salt Flats in September 2010.
The Mean Mower is based on a Honda HF2620 Lawn Tractor that's been modified by British Touring Car Championship squad Team Dynamics. It has a newly fabricated chassis from 4130 chromoly steel and packs a 1.0-liter engine from a Honda VTR Firestorm motorcycle with a six-speed sequential gearbox. The engine produces 109 horsepower and 71 pound-feet of torque - enough power to reach 60 mph in around four seconds. The suspension and wheels come from an ATV, and the cutter deck has been remade in fiberglass. The grass bag holds the fuel tank, oil cooler and secondary radiator. The engine no longer actually cuts grass. Instead, the blade is driven by two electric motors.