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Honda releases H2O brand bottled water to promote FCX Clarity

Remember when Hollywood stars Diane Kruger (Inglourious Basterds) and Joshua Jackson (Fringe) took a Mercedes-Benz B-Class F-Cell into Death Valley and "survived" by drinking water from the car's tailpipe? Honda has taken that idea into movie theaters in Australia. The idea, but not fuel cell water itself. Honda has created a bottled water brande called H2O, and it's meant to promote the hydrogen-powered Honda FCX Clarity as part of Honda's "clever thinking" campaign. The headline message, just as it was for Mercedes, is that a hydrogen fuel cell car emits nothing but water vapor, which is actually safe to drink. To give movie fans a hands-on experience, Honda Australia filled a number of Palace Cinemas movie theaters with free disposable bottles of H2O water. Of course, since there are only a handful of FCX Clarity vehicles in the world today and it would take a lot of driving to fill up that many bottles, Honda admits that, "if you're holding a bottle of our specially produced H2O water in your hand right now, you've been drinking plain old spring water. If you want to taste the real thing, you'll have to travel to California, Japan or the UK where the FCX is currently available." Of course, why anyone would want to associate themselves with the unending waste that is bottle water, a product that has not proven itself to be any better than good tap water, is beyond us. But that's what Honda is doing, as you can see in the promotional video about the stunt below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Takata doubling production of replacement airbag inflators

Takata is scrambling to fill the massive backlog of orders for replacement airbag inflators, announcing that a recently completed pair of production lines are only the beginning of a production ramp up. The company has kicked up the pace on the two new production lines at its Monclova, Mexico factory, increasing the plant's production from 300,000 to 450,000 units per month. As AN reports, though, even at that pace, it'd take Takata years to produce enough replacements for the 25 million recalled vehicles. A spokesperson confirmed to AN that, globally, Takata will be producing 900,000 replacement airbag inflators by September. Even at that pace, it'd still take around two years to provide a new inflator for every affected vehicle. That's why other companies, perhaps smelling blood in the water, are providing their own replacements for the faulty inflators. We've already reported on Honda's plans to team with the world's largest airbag producer, Autoliv. Now, though, AN has confirmed that the Swedish supplier is in negotiations to provide millions of additional replacement inflators to other automakers affected by the Takata recall. News Source: Automotive News - sub. req.Image Credit: Carlos Osorio / AP Aftermarket Recalls Honda Safety Takata airbag recall autoliv

Honda not ready to give up on CR-Z, Civic Hybrid in US just yet

Honda has already killed off the CR-Z in Europe, so news that the car is no longer going to be sold in Australia isn't exactly a surprise. In fact, Car Advice says that both the CR-Z and the Civic Hybrid are coming to the end of the line Down Under following disappointing sales. Honda sold only 370 CR-Zs in Australia in 2012 and then 58 in 2013 and 86 in 2014. These cancellations got us thinking: what does the future look like for these vehicles in the US? Well, stateside, CR-Z sales dropped almost 20 percent in 2014, compared to 2013, to 3,562 units. The Civic Hybrid sold just 5,070 units, a drop of almost 35 percent. Both of these vehicles use the aging Integrated Motor Assist (IMA) mild hybrid system, which the company's other hybrids (like the Accord) do not. Does that mean Honda hybrid fans will soon no longer be able to buy a CR-Z or Civic Hybrid? Not so fast, says Angie Nucci, Honda PR's senior environment and safety specialist. "The 2015 CR-Z went on-sale in early October and the 2015 Civic Hybrid went on-sale the following month in November," Nucci said. "Since these vehicles went on-sale fairly recently, it is simply too early to discuss future models at this time." Still, in Australia, the CR-Z and Civic Hybrid are both officially leaving the line-up. The company say that three new "Hybrid Sport" models will be coming at some point, starting with the Accord Hybrid later this year. The next one will be the NSX and then the Jazz Hybrid. The Jazz is another name for the Fit, which we do not get in a hybrid version in the US. Featured Gallery 2014 Honda CR-Z Hybrid View 14 Photos News Source: Honda, Car Advice via Green Car Reports Green Honda discontinued