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Honda shows us 'The Challenging Spirit of Honda'... in Japanese

Just as Porsche has done with its lengthy Le Mans gear-up, Honda is is laying the table for its Formula One return more than a year before we'll actually see it on track. We've heard what it's 2015 engine will sound like, reminisced with the 1988 McLaren Honda MP4/4 and the 1964 Honda RA271 and spoken to the company's CEO about what F1 involvement could do for its production car engines.
The automaker has now released a video called The Challenging Spirit of Honda that traces the development of its in-house F1 program and the jump from motorcycles to the first RA270 F1 chassis in 1962, to the RA272 chassis that won the 1965 Grand Prix. The only catch: the video is in Japanese. However, you can read about the winning car in English, and the video ends with another sound check of the 2015 power unit. That is a universal language, and you'll find it being spoken below.

Honda overhauls North American operations with eye towards more autonomy

The increasing sales success of Honda North America (HNA) has led to Honda brass in Japan reorganizing regional operations here. The management shuffling here and in Japan is intended to both streamline and confer more responsibility on HNA "as the region assumes a larger role in shaping Honda's global business," and as Honda builds more facilities that serve several roles in the product development pipeline.
Honda's executive vice president and president of HNA Tetsuo Iwamura was named COO of automotive operations, taking over a position that had been handled by company president Takanobu Ito. Iwamura's new role puts him in charge of anything Honda makes that has four wheels, which Automotive News says equates to 78 percent of the company's global revenue.
The current company CFO, Fumihiko Ike, will fill the now-vacant role of company chairman and Kohei Takeuchi will take his place. Takeuchi is presently the operating officer, general manager of the accounting division. The executive swaps take effect April 1, 2013.

Honda sketches boxy crossover concept for Shanghai

In America we may be gearing up for the New York Auto Show, but elsewhere in the world there are other shows on the horizon. Like the Shanghai Motor Show, which will kick off later in April. That's where Honda plans to unveil a new crossover concept. The Japanese automaker isn't saying much about what's new with this concept, except to say that it's been designed specifically for the Chinese market. From this teaser image we can already see that the concept looks decidedly more straight-edged and boxy than the Pilot and CR-V we get over here, striking a form that almost begins to resemble a Kia Soul, but not so much that we'd characterize it at this early stage as a potential successor to the Element. We'll just have to sit tight to find out more, but with the doors in Shanghai set to open to the press on April 20, it won't be too long now. Honda to Exhibit World Premiere of All-new Concept Model at the Auto Shanghai 2015 - Overview of Honda Exhibit - BEIJING, China, March 31, 2015 – Honda Motor (China) Investment Co., Ltd., a wholly-owned Honda subsidiary in China, today announced plans to exhibit the world premiere of an all-new concept model as well as other all-new Honda models at Auto Shanghai 2015 (The 16th International Automobile & Manufacturing Technology Exhibition, press days: April 20-21, 2015, public days: April 22-29, 2015). ?Overview of Honda exhibit Jointly with Guangqi Honda Automobile Co., Ltd. and Dongfeng Honda Automobile Co., Ltd., Honda will exhibit the world premiere of a concept model for a new SUV exclusively developed for the Chinese market. Other models on display will include the all-new City, which underwent a full model change, and the new CR-V equipped with a completely new powertrain. ?A new SUV concept model (world premiere) Design sketch Design sketch ?City (China premiere) ?CR-V (China premiere) ?F1 machine - McLaren-Honda MP4-30 ?GL1800C, NC750S ?Accord Hybrid (the U.S. model) ?Odyssey special-needs vehicle (equipped with side lift-up sheet)